Director, Brand Communications

Dentsu International

New York, NY

Full Time

Director

94k-152k

1 day ago

Job Description

About the Role

You will support and guide the marketing communications strategy and external communications plans for our media agency brands, and cross-practice solutions. This is a high-visibility role where you will work with our Americas and Global Leadership Teams to activate full-funnel campaigns. Our ideal teammate is someone who articulates inspiring stories that weave together multiple narratives: capabilities, clients and expertise. In this role, you'll have command of communications planning, channel strategy, and marketing activations. Reporting to the VP, External Communications, Americas, you will partner with a team of practitioners to develop marketing and communication plans that will drive impact.

Key Responsibilities

Lead the delivery of go-to-market plans and promote storytelling as an important aspect of marketing communications activities.
Lead media relations and press relationships.
Oversee and maintain brand consistency including visual identity and messaging.
Build thought leadership profiles of senior executives and accelerator clients, sourcing ideas from subject matter experts and creating content plans for earned, owned and sponsored opportunities.
Plan client communications and media engagement strategies designed to enhance reputation, promote creative positioning and lift brand efficacy with external partners, including press, clients and industry partners.
Partner with clients on proactive and reactive marketing communications strategies related to campaign launches, new business wins, corporate positioning and thought leadership opportunities.
Architect strategic content programming and thought leadership for owned, earned and sponsored events, positioning dentsu and valued clients.

Requirements

8+ years of in-house or agency experience, ideally in the advertising industry.
Experience taking story ideas from concept to launch, creating themes that can be woven through public relations, social, digital and more.
Established relationships with a broad range of media and outlets.
Experience leading campaigns or programs around entertainment, content or talent/creator storytelling.
Experience managing a crisis communications function and mitigating high-profile business and consumer issues with press, employees, and partners.

Qualifications

Relevant experience, knowledge, skills, and other factors as determined by law for salary placement.

Benefits & Perks

Medical, vision, and dental insurance
Life insurance
Short-term and long-term disability insurance
401k
Flexible paid time off
At least 15 paid holidays per year
Paid sick and safe leave
Paid parental leave

Working at Dentsu International

Dentsu is committed to providing equal employment opportunities to all applicants and employees, regardless of race, color, national origin, sex, sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other protected basis. The company also provides reasonable accommodations for individuals with disabilities and disabled veterans.

Apply Now