Director - Online Retail Marketing

About the Role

Key Responsibilities

• Conceive and execute customer-centric strategies that support key brand objectives and growth drivers.
• Manage all marketing channels both directly and via agencies or internal partners.
• Be customer-obsessed, understand our customer and be the voice of the customer cross-functionally.
• Develop plans to maximize marketing budget in partnership with agencies and internal resources to drive business objectives.
• Produce and communicate hind-sight performance optimizations.
• Collaborate with analytics, site team, and agency partners to develop source-of-truth reporting that triangulates marketing platform reporting and ecommerce reporting to ensure strategy and performance alignment.
• Contribute to the overall strategy of the Retail business and communicate our objectives internally.

Requirements

• A 4-year degree from an accredited university.
• 8 years of relevant professional experience in ecommerce marketing demonstrating progressive career growth and a pattern of exceptional performance.
• Leadership experience delivering results across both performance and brand marketing in an ecommerce company.
• Demonstrable experience across multiple marketing channels including full-funnel site optimization, email/SMS, paid, social, content.
• Experience developing and executing against a marketing calendar, including gaining alignment and allocating resources.
• Experience managing ROAS and marketing budgets.
• Experience working with marketing tools such as Adobe Marketing Cloud (preferred) and/or Google Analytics.
• Team management experience.

Nice to Have

• MBA
• Proven track record leading marketing for a home furnishings or gift industries
• Experience building organizational competencies and best practices in a start-up or high-growth ecommerce business.

Qualifications

• 4-year degree from an accredited university.
• 8 years of relevant professional experience in ecommerce marketing.

Benefits & Perks

• Annual salary range of $117,700 to $157,800 plus annual bonus and stock grants.
• Coverage for medical, dental, vision, and other insurance plans.
• Flexible spending accounts, life insurance, disability insurance, accident insurance, adoption expense reimbursements, paid parental leave, educational assistance, 401(k) plan, stock purchase plan, and discounts at Marriott properties.
• Paid time off including PTO accrual and holidays.
• Hybrid work environment with options for remote work depending on location.