Director, Product Management (Biddable/Programmatic)
Omnicom Media Group
Job Description
About the Role
Annalect is the Data & Technology arm of Omnicom Media Group. Annalect's 4,000+ innovators leverage data and technology to help clients across Omnicom build relationships that matter - whether that means fostering consumers' trust in brands, building new experiences, or delivering advanced analytics where it's most needed. Annalect is the driving force behind Omni, Omnicom's unique open operating system, which works hand-in-hand with clients' and partners' data and tools, to orchestrate better marketing outcomes. Annalect's unique approach to data and technology - one that relies on transparency, neutrality, and interoperability - allows us to deliver purpose-built and scalable solutions that make data actionable. Our advanced teams of product leaders, data scientists, consultants, and engineers enable us to meet the business goals of our internal and external clients. The position involves driving development of performance marketing capabilities, working directly with major advertising clients, and developing solutions in a rapidly changing digital marketing landscape.
Key Responsibilities
- Work with Executive leadership on product team to define vision for performance marketing product suite
- Driving rollout and adoption of targeting and optimization solutions at scale across the global organization
- Driving development of capabilities with dedicated engineering team and/or other product owners across existing tracks
- Partner with internal teams to define pricing, product marketing/positioning, commercial/finance operations, and support to bring capabilities to market across programmatic display/video, CTV, paid social, paid search
- Collaborate with the Omnicom Media Group media buying stakeholders to identify needs/opportunities and innovate solutions to support differentiated investment products to grow Omnicom business and deliver client outcomes
- Drive business requirements to product
- Serve as primary business activation stakeholder across strategic activation partners
- Identify external vendor partnerships as needed to support the vision
Requirements
- Deep expertise in biddable and programmatic technologies, familiarity with mechanics of Performance Marketing
- 7+ years in performance marketing, commerce, or media
- Product development experience is preferred
- BA/BS in a related field required
- Strong communication and relationship building with senior stakeholders
- Knowledge of product development process
- Ability to work in an agile manner in an environment of rapidly changing requirements
- Ability to think strategically
- Demonstrated ability to influence cross-functional teams without formal authority over those teams
- Detail-oriented: Accuracy and attention to detail is very important in this position
- Analytical, evaluative, problem-solving acumen
Nice to Have
- Product development experience
Qualifications
- BA/BS in a related field
Benefits & Perks
- Health insurance
- Vision insurance
- Dental insurance
- 401(k)
- Healthcare Flexible Spending Account
- Dependent Care Flexible Spending Account
- Vacation days
- Sick days
- Personal days
- Paid parental leave
- Paid medical leave
- STD/LTD insurance benefits
Working at Omnicom Media Group
We have an incredibly fun, collaborative environment that encourages engagement and work/life balance. As part of Omnicom, we have the backing and resources of a global billion-dollar company, but also have the flexibility and pace of a 'startup' - we move fast, break things, and innovate.
Job Details
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About Omnicom Media Group
Website
omnicommediagroup.com
Company Size
10000+ employees
Location
Chicago, IL
Industry
Advertising Agencies
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