Email Marketing Automation Project Manager

About the Role

Key Responsibilities

• Manage and oversee medium-high complex brand CRM engagements, including developing project plans, creating status reports, conducting weekly status meetings, and communicating with stakeholders to ensure on-time, flawless execution of brand CRM programs.
• Learn the business for the respective therapeutic areas/brands and work effectively with multiple departments and agencies throughout project development and implementation.
• Proactively manage workload, review campaign performance, identify optimization opportunities, and communicate improvements to the marketing team.
• Develop and maintain project documents, timelines, proofing checklists, and status reports.
• Monitor all work in progress, identify risks, and implement mitigation strategies.
• Partner with cross-functional and agency teams to create processes for capturing requirements, gaining approvals, documenting metadata, and verifying data elements.
• Document change requests, notify teams, and understand timeline implications.
• Seek standardization, automation, and process improvements to enhance team efficiency.
• Prepare quarterly campaign audits and performance SLAs, review with the Associate Director.
• Identify issues or concerns with cross-functional and agency partners, determine root causes, and recommend corrective actions.
• Monitor campaign performance and provide recommendations to increase engagement.
• Participate in planning with brands, internal teams, and agency partners, and track campaign activities and resources.
• Create clear, organized communications and set expectations for team and stakeholders.

Requirements

• Bachelor's Degree in Business or Marketing or equivalent experience.
• 3-5 years of experience in Database Marketing, CRM, Email (Salesforce and Marketo are a plus), Digital, Direct Mail, or 1:1 marketing.
• Minimum of 3 years of hands-on work experience in client service, account, or response management discipline.
• Ability to lead multiple projects simultaneously in a fast-paced, dynamic environment.
• Excellent written, verbal, and interpersonal communication skills.
• Analytical ability to identify optimization opportunities and program-related issues.

Nice to Have

• Experience with Salesforce, Marketo, and Smartsheet or Asana.
• Familiarity with Med/Reg processes and systems, such as Veeva Promomats.
• Digital marketing or interactive agency experience.

Qualifications

• Educational background in Business or Marketing or equivalent experience.

Benefits & Perks

• Not explicitly specified in the description.