GTM Engineer, Marketing Systems

Digitalocean

Denver, CO

Full Time

Mid Level

93k-116k

11 days ago

Job Description

About the Role

DigitalOcean is a technology company focused on simplifying cloud and AI solutions to empower builders and creators worldwide. The company values innovation, growth, and a collaborative culture, aiming to revolutionize the go-to-market engine through advanced marketing systems and automation. The role of GTM Engineer, Marketing Systems, involves building and optimizing systems that enhance revenue teams' efficiency and effectiveness, leveraging marketing technology, automation, and AI innovation.

Key Responsibilities

Architect next-generation AI-powered workflows by building automation systems using tools like Clay, Zapier, and the ChatGPT API to streamline lead enrichment, routing, and outreach.
Unlock a personalized customer experience by developing scalable and predictive personalization engines for web and email, using behavioral, firmographic, and product-usage signals to improve engagement and conversion.
Drive continuous experimentation and optimization by identifying opportunities to test, refine, and scale automated GTM systems, staying ahead of emerging martech and AI trends.
Collaborate with cross-functional teams to translate business goals into technical solutions, ensuring fast iteration cycles and measurable impact on GTM motions.

Requirements

Technical mastery of marketing systems: Hands-on experience with APIs and webhooks, comfort with JSON data structures, and ability to design and manage martech architecture.
Martech platform expertise: Strong background with tools such as Segment, Marketo/HubSpot, enrichment platforms, and workflow automation systems.
AI & automation skills: Practical experience building AI-powered GTM workflows using Clay, Zapier/Make, ChatGPT API, or similar tools.
Analytical & problem-solving skills: Ability to diagnose system issues, design solutions, and automate processes to improve efficiency and insights.
Data literacy & scripting: Familiarity with basic SQL, and comfort with scripting in Python and/or JavaScript to extend automations.
AI & Innovation Interest: Strong interest in AI/automation trends and eagerness to apply new tools like LLMs, AI agents, and prompt engineering.
Builder Mentality: Bias for action, enjoy tinkering, testing prototypes, and evolving workflows into production.
Project management: Proven ability to scope, plan, and execute multi-stakeholder projects with cross-dependencies.
Strategic thinking: Experience in evolving systems, processes, and reporting to support product-led growth and sales motions.
Collaboration: Comfortable working with both technical and non-technical teams, bridging strategy and execution.

Nice to Have

Experience in SaaS, cloud infrastructure, or developer tools.

Qualifications

Experience with APIs, webhooks, JSON data structures, and martech architecture.
Background with marketing automation tools such as Segment, Marketo, HubSpot, and enrichment platforms.
Experience building AI-powered workflows with tools like Clay, Zapier, ChatGPT API.
Basic SQL knowledge and scripting in Python and/or JavaScript.

Benefits & Perks

Competitive salary range of $92,800 to $116,000, with potential bonuses based on performance.
Equity compensation including grants upon hire and participation in the Employee Stock Purchase Program.
Reimbursement for relevant conferences, training, and education.
Access to LinkedIn Learning's courses for ongoing development.
Comprehensive benefits supporting well-being, including Employee Assistance Program, flexible time off, and local meetups.
A culture that values diversity, inclusion, and a high-performance environment.

Working at Digitalocean

DigitalOcean fosters an innovative, purpose-driven environment where employees are encouraged to think big, act boldly, and take ownership. The company values continuous growth, learning, and diversity, aiming to build stronger teams and products through inclusion and collaboration. Employees are supported with resources for career development and well-being, emphasizing a high-performance, inclusive, and impactful workplace culture.

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