Hospitality Marketing Specialist

About the Role

Key Responsibilities

• Develop and execute marketing strategies to grow traffic, sales, and brand awareness across all Stone Brewing hospitality locations
• Collaborate closely with location General Managers, hospitality leadership, brand designers, and brewery teams to align campaigns with operational and brand goals
• Lead location-specific and hospitality-wide marketing plans, including seasonal promotions, event marketing, merchandise campaigns, and new product launches
• Manage location-level social media accounts in collaboration with central content teams; drive engaging and relevant content that reflects each location's identity
• Coordinate and execute traditional marketing channels (email, print, out-of-home, partnerships) as needed to support business goals
• Serve as liaison between the hospitality team and cross-functional departments, including brewery marketing and operations, to ensure alignment and seamless communication
• Monitor performance through clearly defined KPIs such as foot traffic, event ROI, campaign engagement, and store sales lift
• Represent the Hospitality department in relevant marketing and planning meetings across Stone Brewing
• Provide on-site support for key events and initiatives when needed
• Align execution with brand standards, adhering to creative, copy, and positioning guidelines provided by the brand marketing team
• Collaborate with cross-functional teams to ensure consistency of design across various channels and executions

Requirements

• 2-4 years of experience in marketing, ideally in hospitality, events, or food & beverage
• Strong understanding of restaurant/taproom operations and event marketing
• Self-starter with the ability to manage multiple projects and stakeholders
• Exceptional written and verbal communication skills
• Proficient in social media platforms, content creation, and community engagement
• Experience collaborating cross-functionally with creative, digital, and operations teams
• Portfolio of work that showcases strong conceptual thinking, typography, layout, and design skills
• Advanced skills in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Ability to clearly communicate the reasoning behind design choices
• Proven experience managing and maintaining brand visual identity across multiple platforms and campaigns
• Understanding of advertising and marketing principles

Nice to Have

• Passion for craft beer and Stone Brewing's culture

Benefits & Perks

• Pay Range: $75,000-$85,000
• Management Bonus Plan: Annual Target of 5% of Annualized Salary
• Comprehensive Health Insurance, 401K, and Bonuses for Eligible Team Members
• Company beer perks program and discounts
• Paid Time Off - including Vacation accrual, Sick Leave, and 12 paid Holidays
• Benefit programs supporting Financial Wellness, Health & Wellness, and Career Development