Hotel Sales and Social Media Specialist

About the Role

Key Responsibilities

• Develop and maintain relationships with corporate clients, travel agents, and group organizers
• Generate leads through prospecting, networking, and referral programs
• Conduct site tours and presentations for potential clients
• Collaborate with revenue management and corporate sales team to optimize pricing strategies
• Track sales metrics and prepare detailed reports on performance and market trends
• Participate in trade shows, networking events, and industry conferences
• Create and execute comprehensive social media strategies across Instagram, Facebook, TikTok, LinkedIn, and emerging platforms
• Develop engaging content including photography, videos, stories, and user-generated content campaigns
• Analyze social media metrics and ROI to optimize content performance
• Collaborate with influencers and local businesses for cross-promotional opportunities
• Manage paid social advertising campaigns and budget allocation
• Stay current with hospitality marketing trends and platform algorithm changes

Requirements

• 2+ years experience in hotel sales or hospitality marketing
• Proven track record with social media management and content creation
• Strong knowledge of booking platforms, CRM systems, and social media analytics tools
• Excellent communication, presentation, and negotiation skills
• Creative mindset with strong visual storytelling abilities
• Proficiency in Adobe Creative Suite or similar design software preferred

Nice to Have

• Experience with influencer partnership campaigns
• Experience in social media advertising campaign management
• Video shooting skills
• Content creation experience (3-5 years)

Qualifications

• Experience in hotel sales or hospitality marketing
• Content creation and social media management skills

Benefits & Perks

• Dental insurance
• Employee discount
• Health insurance
• Paid time off
• Vision insurance