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Manager, Creative Marketing Advertising (Creative)

Sony Group

New York, NY
Full Time
Senior
69k-98k
12 days ago

Job Description

About the Role

The Manager, Creative Marketing - Advertising (Creative) at Sony Music Publishing supports the sync team across a wide range of creative and administrative responsibilities. The role involves managing playlists, assets, and music deliveries, maintaining up-to-date information on film, TV, trailer, and promo opportunities, and collaborating closely with A&R to track new signings and releases. The position is part of a global music publisher committed to supporting songwriters and fostering a creator-first culture within Sony Music Group.

Key Responsibilities

  • Support all creative sync executives with playlist collaboration, asset management (e.g., gathering hi-res files, instrumentals, lyrics), and split/ownership information, music deliveries, or follow-up as requested by sync executives as needed
  • Maintain a targeted regularly updated list of upcoming films, television, trailer and promo music supervisor projects for pitching opportunities, keeping the team up to date on new productions, clients, platforms, and trends/shifts in the marketplace
  • Liaise with A&R to provide timely updates on new signings and priority releases
  • Manage the influx of music distributed by A&R, global affiliates, managers and songwriters by curating specific categorical internal playlists for listening sessions and pitch reference resources
  • Assist the team in gathering assets from A&R, management, and other partners for weekly marketing mailers
  • Assist the team in maintaining the DISCO account including updating playlists, metadata and assets
  • Run regular reports on client usage to help strategize on best practices
  • Track placement activity and catalog usage by helping to compile internal reports or usage highlights
  • Attend meetings, showcases, and live shows as needed
  • Assist in organizing showcases, client listening playback sessions, conferences and sync camps
  • Assist the creative sync executives with expense reports and administrative support as needed
  • Assist on assigned special projects as needed

Requirements

  • Bachelor's degree required, advanced degree a plus
  • Minimum of 5 years of relevant experience in music publishing or a related field
  • Extensive and well-established relationships across the music industry
  • Exceptional interpersonal skills with the ability to build and maintain strong, trusted relationships with songwriters, managers, attorneys, estates, and internal teams
  • In-depth knowledge of Sony Music Publishing's catalog and a strong awareness of market opportunities preferred
  • Global mindset with an ability to think and operate on an international scale
  • Deep expertise in music publishing, including a strong understanding of various transaction types (e.g., acquisitions, admin deals, reversion scenarios)
  • Proven ability to collaborate with and influence cross-functional leadership teams
  • Creative and pragmatic problem-solver with a strategic mindset
  • Strong business acumen, with experience advising on catalog operations and synthesizing data to support decision-making
  • Excellent written, verbal, and presentation communication skills
  • High level of integrity and discretion in handling confidential information
  • Willingness to travel as needed
  • Must be authorized to work in the United States

Nice to Have

  • Advanced degree in a related field
  • Experience with DISCO or similar account management tools
  • Knowledge of current market trends in film, TV, and trailer music

Qualifications

  • Bachelor's degree
  • 5 years of relevant experience in music publishing or related field

Benefits & Perks

  • Attractive and comprehensive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching
  • Voluntary benefits like company-paid identity theft protection and resources for pets, mental health and meditation resources, industry-leading fertility coverage
  • Fully paid leave for childbirth or bonding, caregivers, and programs for loved ones with developmental disabilities and neurodiversity
  • Subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition and student loans
  • Flexible Time Off
  • Modern office environment designed for empowerment and professional growth

Working at Sony Group

Sony Music Publishing is committed to supporting songwriters and fostering a creator-first environment. The company values collaboration, innovation, and social impact, investing in professional growth and development. It promotes a supportive culture that elevates each other and acts responsibly, with a focus on diversity, equity, and inclusion initiatives.

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Job Details

Posted AtAug 28, 2025
Job CategoryCreative Marketing
Salary69k-98k
Job TypeFull Time
ExperienceSenior

Job Skills

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About Sony Group

Website

sony.com

Location

New York, NY

Industry

Household Appliances, Electric Housewares, and Consumer Electronics Merchant Wholesalers

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