Manager, Owned Media

About the Role

Key Responsibilities

• Develop, launch, manage, and optimize marketing campaigns across several owned marketing channels including in-game, digital video and display, streaming, linear and more.
• Work cross-functionally to align marketing plans with business goals, product timelines, and audience insights.
• Contribute to data-informed marketing efforts aimed at acquiring, engaging, and retaining key target audiences.
• Plan campaigns that include testing, measuring, and insights gathering to improve performance over time.
• Work closely with Brand, Product Marketing, and Creative Services teams to develop marketing assets and creative content.
• Research and keep abreast of industry trends and best practices, evaluating new technology and marketing methodologies.

Requirements

• 4+ years of experience in mobile and/or console games digital marketing, digital cross-promotion, user acquisition or performance marketing.
• BA/BS Degree in Business, Finance, Marketing, Statistics, Economics, Computer Science or Mathematics.
• Blend of creativity and analytical skill with a results-oriented, metrics-driven approach to problem solving.
• Proficiency with MS Office (including Outlook, Word, Excel, PowerPoint) and Google Drive products.
• Excellent interpersonal and communication skills.
• Ability to collaborate across disciplines and locations to achieve results.
• Ability to work in a fast-paced environment and prioritize work to meet deadlines.
• Must be self-motivated and results-oriented.
• Flexibility to travel to Warner Bros. studios as required.

Nice to Have

• Experience with Looker, Tableau, and other data visualization platforms.
• Experience with Data.ai, SensorTower, or other market intelligence products.
• Working knowledge of SQL.
• Passion or knowledge about games.

Qualifications

• Bachelor's degree in relevant fields such as Business, Finance, Marketing, etc.
• 4+ years of relevant experience in digital marketing for games or performance marketing.

Benefits & Perks

• Health insurance coverage
• Employee wellness program
• Life and disability insurance
• Retirement savings plan
• Paid holidays, sick time, and vacation
• Other rewards including bonuses and incentives