Manager, Programmatic

About the Role

Key Responsibilities

• Translate client campaign objectives into programmatic activation strategies, including defining and building target audiences and sourcing relevant inventory opportunities.
• Manage campaigns within DV360, The Trade Desk, and other relevant DSPs, ensuring budgets are pacing effectively and tactics are optimized towards objectives and KPIs.
• Develop strong working relationships with members of the broader digital account teams including planning, investment, operations, and analytics.
• Collaborate with agency teams and publishers to source, evaluate, and implement deals that provide high-quality inventory opportunities for clients.
• Create and enforce workflow processes to ensure deliverables are completed accurately and on time.
• Train, support, and manage the day-to-day responsibilities and work quality of junior team members.
• Conduct regular and ad hoc analyses to identify opportunities to improve campaign performance.
• Keep key stakeholders, including clients and account teams, updated on campaign and account performance via reports and meetings.

Requirements

• Bachelor's Degree in Business, Analytics, Marketing, Communications, Advertising; or equivalent professional work experience.
• 3+ Years working within Programmatic, Paid Search, Paid Social, Ad Operations, Digital Analytics or Digital Planning.
• Familiarity with key programmatic and digital platforms.
• Advanced Microsoft Excel skills.
• Exceptional verbal and written communication skills, organizational skills, and a detail-oriented mindset.
• Strong presentation skills and comfort in presenting to senior stakeholders.
• Analytical abilities and quantitative skills.
• Desire to manage and mentor junior team members; prior management experience is a plus.

Nice to Have

• Experience with other databases, visualization tools, or coding languages.

Qualifications

• Educational background in Business, Analytics, Marketing, Communications, or Advertising.

Benefits & Perks

• Competitive medical, group retirement plans, vision, and dental insurance.
• Significant paid time off.
• Preferential partner discounts.
• Employee mental health awareness days.
• Hybrid work approach with teams in the office around four days a week.