Product Advertising Specialist

Richtech Robotics

Las Vegas, NV

Full Time

Mid Level

1 day ago

Job Description

About the Role

We are looking for a Product Advertising Specialist to drive targeted ad placements for our robotics product lines. This role will focus on designing, executing, and monitoring advertising campaigns tailored to each product team (Wheeled Robots and Arm Robots). While this position is marketing-related, it is directly embedded within the product teams and will collaborate closely with Sales leadership to deliver measurable business results. In addition to campaign execution, this role requires a strong technical understanding of media placement rules, analytical capabilities to assess campaign performance, and creative skills in producing advertising materials such as images and videos.

Key Responsibilities

Plan and execute targeted digital advertising campaigns (Google, LinkedIn, Meta, industry platforms, etc.) for specific product lines.
Work directly with the product team (Wheeled or Arm) to understand product positioning, unique selling points, and target customer segments.
Apply knowledge of media placement rules and best practices to ensure campaigns achieve maximum visibility and compliance.
Produce and adapt visual and video content for use across different advertising channels.
Coordinate with Sales leadership to align ad campaigns with sales strategies and revenue targets.
Manage ad budgets, monitor campaign performance, and optimize for ROI.
Perform in-depth campaign analysis and generate insights for continuous improvement.
Create clear reports and actionable recommendations for both the product team and Sales leadership.
Ensure all campaigns are aligned with brand standards and compliance guidelines.

Requirements

Bachelor's degree in Marketing, Business, Communications, or related field.
2+ years of experience in digital advertising, performance marketing, or demand generation.
Proven track record of running paid ad campaigns with measurable ROI.
Experience with advertising platforms (Google Ads, LinkedIn Ads, Meta, or industry-specific platforms).
Strong knowledge of media placement rules and campaign optimization.
Proficiency in creating advertising visuals and videos using common design/editing tools.
Strong analytical skills and familiarity with campaign metrics and reporting.
Excellent communication and teamwork skills.