Market Intelligence Analyst

About the Role

Key Responsibilities

• Gather market data to provide written and verbal analysis including presentations, reports (charts/graphs) used for recommending strategy on PulteGroup's community positioning.
• Monitor competitive activity for active and future projects.
• Complete regular competitive market analyses to impact future and current community positioning.
• Demonstrate an understanding of both Philadelphia and NYC housing markets to provide product type and pricing guidance for all potential land acquisitions.
• Analyze market demographics to identify consumer group preferences and trends.
• Conduct in-depth fieldwork to understand market dynamics, the competitive environment, consumer preferences and submarket perceptions.
• Contribute to annual strategic planning.
• Other duties as assigned.

Requirements

• Minimum Bachelors degree or equivalent.
• Minimum 1-2 years of experience in competitive assessments and/or market evaluations and/or consumer research in homebuilder or similar industry.
• Demonstrated confidence in influencing others with data.
• Highly analytical with the ability to translate raw data into meaningful insights.
• Solid project management capabilities with ability to collaborate cross-functionally.
• Creativity in both solving problems and devising potential solutions.
• Understanding of consumer segmentation.
• High proficiency in Microsoft Office (Word, Excel, PowerPoint, Outlook).
• Strong written and verbal communication skills, with a direct, tactful style and good listening skills.

Nice to Have

• Experience with housing markets in Philadelphia and NYC.
• Experience in strategic planning or land acquisition processes.

Qualifications

• Bachelor's degree or equivalent.
• 1-2 years of experience in market assessments, consumer research, or competitive analysis in the homebuilding or similar industry.

Benefits & Perks

• Up to 9 paid company holidays per year.
• Up to 23 PTO days per year for employees with less than 10 years of service (up to 28 days after 10+ years).
• Participation in the Company's 401(k) Plan.
• Medical, dental, and vision insurance coverage for employees and eligible dependents.
• Company-paid disability, basic life insurance, and parental leave.
• Voluntary insurance options including critical illness, accident, and hospital indemnity.
• Employee Assistance Program and tuition reimbursement (as applicable).
• Paid family and medical leave insurance and/or paid sick time as applicable.