Marketing Account Manager Paid Search

About the Role

Key Responsibilities

• Serve as the day-to-day point of contact for a portfolio of approximately 40+ accounts, tiered by touch level.
• Lead regular video conferences (monthly for high-touch accounts; quarterly for standard) to review results, insights, and next steps.
• Build agendas, live-demo dashboards, and translate complex metrics into clear business impact.
• Proactively identify risks and opportunities, manage client expectations, and drive retention and expansion.
• Own onboarding processes including discovery, goal setting, tracking plans, timelines, and success criteria.
• Plan, launch, and optimize PPC campaigns across Google Ads and collaborate on cross-channel campaigns (Meta, Instagram, Snapchat).
• Maintain account hygiene, pacing, and budget management to meet CPA/ROAS targets.
• Lead keyword and audience strategy, testing roadmaps, and performance diagnostics.
• Implement and QA conversion tracking (Google Tag/GA4) to ensure reliable attribution.
• Build concise ad copy and test ads.

Requirements

• 2-4 years of experience in a client-facing Account Manager or PPC Specialist role managing multiple accounts.
• 2+ years of hands-on experience with Google Ads.
• Comfortable leading video calls with business owners and leadership teams; confident presenter and storyteller.
• Strong analytical skills to diagnose performance, build narratives, and propose testable plans.
• Experience juggling many deadlines with excellent organization and attention to detail.
• Solid writing skills for client emails and ad copy.

Nice to Have

• Meta Ads Manager experience.
• Snapchat Ads experience.
• Basic landing page and CRO familiarity.
• Agency background with tiered high-touch vs standard service models.

Benefits & Perks

• Full-time role with a competitive salary: $55-70k.
• Medical, Dental, Vision insurance.
• Retirement savings with company match.
• Vacation and Personal Time, including 12 paid holidays and the week between Christmas and New Year's Day.
• Flex Time & Remote Work.
• Regular raises, holiday and performance bonuses.
• Collaborative, growth-minded culture where you'll develop both account leadership and paid media skills.