Marketing Manager / 61371

CPS Recruitment

Conklin, NY

Full Time

Mid Level

70k-80k

14 days ago

Job Description

About the Role

Our client is a Conklin, NY-based manufacturer serving the industrial materials processing sector. They specialize in high-performance screening products used in applications such as mining, aggregates, topsoil, recycling, and industrial materials. All of their products are proudly made in the United States — including sourcing raw materials exclusively from domestic suppliers. With a team of just over 50 employees, they operate in a tightly integrated, highly collaborative environment, delivering American-made quality with unmatched lead times and customer service. This is a rare opportunity to lead the entire marketing function as an individual contributor, reporting directly to company ownership. The ideal candidate brings strong hands-on marketing capabilities, a creative mindset, and the ability to work independently while collaborating cross-functionally.

Key Responsibilities

Own and manage the full marketing lifecycle: strategy, execution, analysis, and optimization
Execute traditional marketing initiatives: trade shows, direct mail, print advertising, and marketing collateral
Manage product launches, market research, customer acquisition and re-engagement campaigns
Lead digital marketing efforts: website optimization and SEO, PPC and Google Ads, social media content and management, email campaigns and online storefront oversight, reporting and performance analytics
Design visual assets such as brochures, product sheets, and vehicle wraps
Occasionally capture and edit short-form video content via phone or GoPro
Manage external vendors or contractors for projects (e.g., signage), while handling creative/design work internally
Work cross-functionally with customer service and sales teams to support branding, product messaging, and communications
Continuously improve marketing processes, tools, and reporting systems

Requirements

3-5 years of experience in a well-rounded B2B marketing role
Strong hands-on skills in graphic design and video editing
Experience managing SEO, Google Ads, and website content
Skilled in email marketing platforms and campaign management
Excellent communication, time management, and organizational skills
Self-starter who is proactive, creative, detail-oriented, and analytical

Nice to Have

Ground in industrial manufacturing, materials processing, or related B2B environments
Experience working in a lean or solo marketing role

Qualifications

Experience in B2B marketing roles
Skills in graphic design, video editing, SEO, Google Ads, and email marketing platforms

Benefits & Perks

Tools and platforms provided as needed to support marketing success
Employer-sponsored health insurance (medical, dental, vision)
401(k) with generous Safe Harbor match
Paid vacation, holidays, and sick time
Annual year-end bonus

Working at CPS Recruitment

Operate in a tightly integrated, highly collaborative environment with a focus on delivering American-made quality, unmatched lead times, and excellent customer service.

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