Marketing Manager - Coatings and Engineered Fabrics

About the Role

Key Responsibilities

• Deliver on the marketing responsibilities for the Coatings and Engineered Fabrics market segments within LNM, including aligning strategic objectives and achieving revenue and profit targets in the NCA region.
• Define and execute the regional business strategy for the defined market segments, ensuring linkage to global strategies and leading cross-functional teams.
• Manage key financial profitability metrics and position the portfolio for profitable top-line growth.
• Establish effective working relationships with representatives across the broader WACKER organization.
• Anticipate, understand, and manage the impact of changes in the competitive environment, new technology, and downstream markets.
• Deliver on profitability and revenue planning, including product, customer, and market share portfolio planning, along with price/margin optimization.
• Lead strategy development and implementation within the defined markets, including regional SKL/VKP five-year planning, MARCOM planning, competitive assessments, and market development.
• Lead contract negotiation strategies, planning, and execution, including complex commercial positioning and alignment with senior leadership for key accounts.
• Support business development, market assessments, and global project/process initiatives, including sustainability impacts.

Requirements

• Bachelor's degree in a technical field such as Chemistry or Engineering; Master's degree is desirable.
• Ideally 5-7 years of experience in sales and marketing management or roles supporting these functions.
• Broad business background in sales, marketing, technology, commercial development, and supply chain functions.
• Willingness to travel approximately 20% of the time.
• Experience operating in a highly matrixed global organization, preferably in specialty chemical markets, with demonstrated leadership and influence skills.
• Experience managing or interfacing with technology organizations focused on product development, application development, technical service, and market optimization.
• Highly motivated, results-oriented, and accountable for business results.
• Ability to define strategic direction and translate it into actionable objectives, negotiate contracts, and drive change.
• Proficiency with SAP Business Warehouse, Salesforce, and Microsoft Office Suite.
• Strong interpersonal and communication skills.
• Experience managing within multi-cultural business settings.
• Knowledge of digitalization concepts and tools is a plus.

Nice to Have

• Knowledge of digitalization concepts and tools.

Qualifications

• Bachelor's degree in a technical field (Chemistry, Engineering).
• Master's degree is desirable.

Benefits & Perks

• Compensation and Incentive plans.
• Medical, Dental, and Vision Insurance effective day 1.
• Paid Time Off in addition to personal days and holidays.
• Paid parental leave.
• Wellbeing fund.
• Flexible hybrid work arrangements.
• 401(k) with company match.
• Education Assistance Program.
• Career development and advancement opportunities.
• Support for Community Involvement.