Marketing - Software Product Manager

About the Role

Key Responsibilities

• Oversee portfolio of digital products (software platforms, apps) and manage the product lifecycle from discovery and innovation to post-launch management.
• Lead short- and long-term digital product strategy, road mapping, and backlog grooming activities.
• Work with key stakeholders including software/engineering, sales, clinical, finance, and customer experience to discover unmet needs, requirements, and business issues, and prioritize their business value.
• Collaborate closely with software/engineering to translate market requirements into technical specifications to improve existing products and develop new solutions.
• Ensure timely delivery of products across multiple sprints in coordination with software/engineering teams.
• Drive product launches through cross-functional teams, managing go-to-market activities such as validation testing, end-user testing, creating user manuals, release notes, and coordinating training.
• Assess product, technology, and customer trends to inform new product development.
• Maintain competitive market intelligence and understanding of workflows and functionality.
• Build strong relationships with customers and support sales efforts when needed.

Requirements

• BA/BS in Management Information Systems, Marketing/Business, Computer Science/Engineering, or equivalent work experience.
• Minimum of 4+ years in digital product management, software/engineering, or digital product development within the software, medical device, or healthcare IT industries.
• Advanced proficiency with MS Office applications (Excel, Word, PowerPoint).
• Strong understanding of the software development life cycle and best practices.
• Experience in defining, launching, and maintaining software products.
• Success in driving product vision and prioritization using analytic and quantitative methods.
• Experience testing and validating digital products in the market.
• Proven project management and analytical skills.
• Ability to listen to client feedback and generate actionable items.
• Excellent written, verbal, and presentation skills.
• Ability to analyze issues, develop solutions, and operate within a dynamic environment.
• Ability to work autonomously and manage multiple projects simultaneously.
• Understanding of health IT, connected devices, apps, or hosted software environments is a plus.
• Familiarity with agile development practices and product ownership.

Nice to Have

• Understanding of health IT / connected devices / apps / hosted software environment.

Qualifications

• BA/BS degree in relevant field or equivalent work experience.
• At least 4 years of experience in digital product management or related fields.

Benefits & Perks

• Comprehensive health and dental coverage starting day one.
• Insurance for life, accident, short-term and long-term disability, and travel insurance.
• Financial benefits including Employee Stock Purchase Plan (ESPP) and 401(k) with company matching.
• Flexible Spending Accounts, educational assistance, paid holidays, paid time off (20-35 days), family and medical leaves, and parental leave.
• Additional benefits such as commuting benefits, Employee Discount Program, Employee Assistance Program (EAP), and childcare benefits.