Media Consultant - Long Island Radio

About the Role

Key Responsibilities

• Identifies and assesses sales opportunities and applies resources and strategies appropriately.
• Solicits new business through prospecting and cold calling.
• Consistently manages target accounts in the pipeline.
• Generates revenue through the development of new accounts and growth of existing accounts.
• Creates proposals to be presented to Sales leaders, as well as existing and potential clients.
• Consults clients on all CMG solutions, offerings, and demonstrates a deep understanding of product capabilities, measurement, attribution, and KPIs.
• Learns and sells fully integrated advertising solutions utilizing the full suite of audio and digital products.
• Meets and exceeds all sales goals outlined by the General Sales Manager.
• Conducts need analysis and account reviews to uncover customer needs.
• Develops effective marketing plans to meet clients' needs and objectives.
• Creates compelling presentations to facilitate new or additional business.
• Negotiates advertising rates effectively.
• Demonstrates product knowledge and value to customers.
• Matches station sponsorships with client needs and persuasively presents and sells those sponsorships.
• Works with internal departments to manage account stewardship, including account maintenance and collections.
• Utilizes CRM (HubSpot) to track activity, build pipelines, and generate reports.
• Upsells current customers by providing performance metrics and results.
• Collaborates with Account Managers to provide traffic instructions and conduct account maintenance.
• Attends sales meetings, training sessions, and remote client meetings.

Requirements

• Minimum of 2 years of new business development and prospecting experience in media sales or related role.
• Proven record of driving revenue growth through successful campaigns.
• Strong analytical, problem-solving, communication, and people skills.
• Ability to multi-task and work in a high-pressure, fast-paced environment with tight deadlines.
• Strong marketing, presentation, and closing skills.
• Excellent attention to detail and organizational skills.
• Ability to negotiate effectively with customers to meet ROI goals.
• Experience prospecting for new clients and selling services, as well as maintaining and upselling existing clients.
• Proficient with Microsoft Office, PowerPoint, and CRM tools such as HubSpot.
• Valid driver's license with an acceptable driving record.

Nice to Have

• BA/BS degree.
• Three years of media sales, account management, or buying experience.
• Proven success in digital and radio sales within a local media setting.

Qualifications

• BA/BS degree (preferred).
• Three years of media sales, account management, or buying experience (preferred).

Benefits & Perks

• Opportunity to grow income through a rewarding commission structure.
• Access to industry-leading tools and resources.
• Chance to make a positive community impact.
• Work in a dynamic, fast-paced environment with a supportive team.