MEDIA EXECUTIVE - KSFY (Brookings Region)

Gray Television

Sioux Falls, SD

Full Time

Entry Level

16 days ago

Job Description

About the Role

Gray Media, or Gray, is a multimedia company headquartered in Atlanta, Georgia, formally known as Gray Television, Inc. The company is the nation's largest owner of top-rated local television stations and digital assets serving 113 television markets that collectively reach approximately 36 percent of US television households. The portfolio includes top-rated television stations, digital media, video production companies, and studio facilities. KSFY, part of Gray Media, operates in Sioux Falls, South Dakota, serving viewers in the eastern half of South Dakota, southwest Minnesota, and northwest Iowa through its rebranded Dakota News Now operation. The station produces over 38 hours of news weekly and is equipped with state-of-the-art technology.

Key Responsibilities

Consult with business owners, marketing and advertising executives, directors, and managers to develop and implement effective digital marketing strategies for their businesses.
Meet or exceed sales expectations, goals, and budgets, managing your own digital sales revenue for retention and growth.
Learn and master Dakota News Now digital advertising products and tools, along with Gray Digital Media's suite of digital services such as Programmatic, OTT, Email, Social, SEM, and SEO.
Develop, retain, and grow client relationships in the Pierre Area.
Manage your digital book of business using client management tools and software.
Design, write, and present marketing proposals and PowerPoint presentations.
Communicate and collaborate effectively across all Dakota News Now/Gray Digital Media departments and support staff.

Requirements

Sales experience preferred but not necessary.
Must possess a strong work ethic.
A solid understanding of digital marketing.

Nice to Have

Experience in digital sales or marketing.

Qualifications

No formal educational qualifications specified.

Benefits & Perks

Opportunities to work with a dynamic sales team.
Access to advanced digital advertising products and tools.

Working at Gray Television

Gray Media provides equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, or genetics. The company emphasizes a nondiscriminatory workplace, prohibits harassment, and complies with applicable laws governing employment practices.

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