Oliver Wyman - Social Media Strategist- Boston

About the Role

Key Responsibilities

• Evolve Oliver Wyman's social media strategy as part of the Center of Excellence, providing guidance, data insights, and support to stakeholders for social media success.
• Develop and refine the editorial voice and content strategy to balance brand integrity with platform-specific language and tone.
• Create, schedule, and evaluate content for global and cross-regional campaigns aligned with brand and social media standards.
• Lead social marketing campaigns linked to regional events and sponsorships, providing real-time coverage and advising on asset use.
• Promote employer and executive advocacy by encouraging the use of firm-wide social media management tools and strategies.
• Act as a trusted social media advisor, sharing best practices, managing workflows, and collaborating with Marketing and key stakeholders.
• Explore and implement innovative social media marketing tactics, staying curious about new platform features and technological advances.
• Oversee management of social media presence, including KPI tracking, performance reporting, ongoing optimization, and AI enablement.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, or equivalent editorial experience.
• Minimum of 3-5 years of marketing or communications experience with direct responsibility for social media.
• Deep passion for social media channels with understanding of platform mechanics and best practices for LinkedIn, Facebook, Twitter, Instagram, TikTok, and YouTube.
• Experience with social media management and listening tools such as Sprout Social is highly advantageous.
• Exceptional written and verbal communication skills, adept at tailoring messages for various formats and audiences.
• Proven ability to manage multiple projects simultaneously in a fast-paced, dynamic environment with strong organizational skills.
• Entrepreneurial mindset with the ability to work independently, demonstrate initiative, and focus on solutions.
• Creativity and innovation in developing out-of-the-box ideas to increase brand awareness and engagement.
• Strong interpersonal skills, collaborative spirit, and a strong sense of ownership.
• A good sense of humor and the ability to remain calm and focused under pressure.

Nice to Have

• Experience with social media management and listening tools such as Sprout Social.

Qualifications

• Educational background in Marketing, Communications, Journalism, or equivalent editorial experience.

Benefits & Perks

• Hybrid work environment with flexibility of working remotely and in-office collaboration.
• Opportunity to work in a global, diverse, and inclusive environment.
• Professional development and connection benefits from working onsite at least three days per week.