Partner Marketing Manager

About the Role

Key Responsibilities

• Develop and implement partner marketing strategies aligned with business objectives. Conduct market research to identify trends, partner capabilities, and competitive insights.
• Build and nurture strong relationships with key partners to foster collaboration and mutual success. Co-create and execute joint marketing campaigns with partners.
• Plan, manage, and optimize partner marketing campaigns to ensure alignment with global marketing goals. Monitor campaign performance and adjust tactics to maximize ROI.
• Manage partner marketing budgets, ensuring efficient allocation and tracking of expenses.
• Collaborate with sales, product, and other internal teams to align partner marketing efforts with broader company goals. Ensure clear internal communication around partner initiatives and outcomes.
• Ensure all partner marketing activities adhere to Creatio's brand guidelines. Adapt global brand strategies to regional and cultural contexts.
• Prepare regular reports on campaign performance, ROI, and key metrics. Leverage data and feedback to continuously improve marketing strategies.
• Plan and track joint events, webinars, and trade shows with partners. Develop promotional strategies to drive attendance and engagement.
• Oversee digital marketing initiatives related to partnerships, including SEO, PPC, email, and social media. Create and curate compelling content that highlights partner value propositions.
• Implement strategies to enhance customer experience through partner collaborations. Collect and analyze customer feedback to inform marketing decisions.

Requirements

• 5+ years of experience in partner marketing, channel marketing, or related field.
• Proven track record of managing successful partner campaigns and relationships.
• Strong understanding of digital marketing, campaign analytics, and event planning.
• Excellent communication, collaboration, and project management skills.
• Experience working in a global, fast-paced tech environment is a plus.
• Bachelor's degree in Marketing, Business, or a related field; MBA is a plus.

Nice to Have

• Experience working in a global, fast-paced tech environment is a plus.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• MBA is a plus.

Benefits & Perks

• Supportive and approachable leadership.
• Rich corporate life - team events, workshops, and more.
• Health insurance and paid time off.
• Remote work model or hybrid option for team collaboration in Warsaw.
• Competitive compensation and career growth opportunities.