Partners Marketing Strategist

ChurchStaffing

Edmond, OK

Full Time

Mid Level

about 1 month ago

Job Description

About the Role

The Partners Marketing Strategist at YouVersion supports the Partnership and Content teams by planning effective communication strategies for YouVersion initiatives. The role involves leveraging various channels such as emails, blogs, push notifications, in-app messaging, and social media to promote in-app content and develop go-to-market strategies. YouVersion, created by the local church in 2007 and now a ministry of Life.Church, aims to reach people worldwide through innovative technology and biblically-based experiences that encourage seeking God. Life.Church is a multi-site Christian church with a mission to lead people to become fully devoted followers of Christ, fostering a community dedicated to spiritual growth and transformation.

Key Responsibilities

Work closely with the YouVersion Partnership team and other Marketing Strategists to creatively leverage and promote in-app content from partners.
Develop go-to-market strategies for YouVersion products and features that empower Bible publishing partners, content partners, and churches.
Develop strategic campaigns and craft comprehensive campaign briefs that include clear objectives, customer research, and execution details.
Steward the brand positioning of assigned product(s) on social media and maintain awareness of the competitive landscape.
Develop actionable insights based on data and communicate this information clearly through verbal, written, and visual channels.
Collaborate with product leaders, partners, data analysts, copywriters, graphic designers, product managers, videographers, and stakeholders to develop and execute strategies.
Review data to inform strategy related to audience segmentation and communication strategies.
Stay ahead of industry trends and evaluate how YouVersion can leverage existing and emerging technology and platforms to enhance engagement.
Lead and coach team members as assigned.
Effectively present ideas with vision and direction.

Requirements

Excellent verbal, written, and interpersonal communication skills to foster relationships and partnerships.
Effective at multi-tasking and time management to meet strict deadlines while remaining flexible and open to change.
Strong writing, editing, and proofing skills.
Ability to self-motivate, make independent decisions, and solve problems.
Ability to manage conflict and differing opinions while maintaining composure.
Effective at process and organizational management to coordinate, structure, and provide vision to projects.
Strong leadership skills and understanding of developing and guiding others.
Bachelor’s degree preferred.
3-5 years of related work experience.

Qualifications

Bachelor’s degree (preferred).
3-5 years of related work experience.

Working at ChurchStaffing

Life.Church is committed to reaching people worldwide through innovative technology and biblically-based experiences. The organization values spiritual growth, community, and transformation, fostering a culture dedicated to leading people to become fully devoted followers of Christ and encouraging an active journey of seeking God.

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