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Regional Marketing Lead Americas, SWC

Rockwell Automation

Mayfield Heights, OH
Full Time
Senior
26 days ago

Job Description

About the Role

Rockwell Automation is a global technology leader focused on helping the world's manufacturers be more productive, sustainable, and agile. With more than 28,000 employees who make the world better every day, we know we have something special. Behind our customers - amazing companies that help feed the world, provide life-saving medicine on a global scale, and focus on clean water and green mobility - our people are energized problem solvers that take pride in how the work we do changes the world for the better. We welcome all makers, forward thinkers, and problem solvers who are looking for a place to do their best work. And if that's you we would love to have you join us!

Key Responsibilities

  • Develop the global MES portfolio marketing plan in partnership with the Business Unit management, field marketing, enterprise selling sales team which supports the Americas subregion strategic growth priorities driving solid focus on Return on investment, strengthening Rockwell Automation brand and accelerating customer decision-making/buying process.
  • Monitor important regional market trends and the competitive landscape to identify market opportunities and areas for growth for the portfolio.
  • Promote product launches into regions through proper launch process and stakeholder management.
  • Deliver frequent marketing updates into regional stakeholder teams, including regular marketing activity updates, content additions, and performance readouts, ensuring feedback is represented in global portfolio plans.
  • Collaborate with regional marketing teams, business unit, and enterprise software selling team on strategic account projects and develop 1:1/1: few ABM projects.

Requirements

  • A bachelor's degree
  • Legal authorization to work in the U.S. (no sponsorship for visas)
  • The ability to travel 20% of the time

Nice to Have

  • A bachelor's degree in marketing, business, communications or related field
  • 8 years of experience in portfolio marketing, field marketing and account-based marketing within B2B SaaS or technology companies
  • Strong written and oral communications
  • Excellent time management and organizational abilities
  • Proficiency in Salesforce CRM, Eloqua, Dun and Bradstreet
  • A self-starter mindset with project management skills, high autonomy, and ability to excel in fast-paced, dynamic environments
  • Experience adapting product marketing messages and growth campaigns for specific personas and territories, project managing events, and partnering with sales to implement field marketing programs that promote pipeline and revenue outcomes

Qualifications

  • Experience in portfolio marketing, field marketing, and account-based marketing (implied by preferred experience)

Benefits & Perks

  • Health Insurance including Medical, Dental and Vision
  • 401k
  • Paid Time off
  • Parental and Caregiver Leave
  • Flexible Work Schedule

Working at Rockwell Automation

At Rockwell Automation we are dedicated to building a diverse, inclusive and authentic workplace, so if you're excited about this role but your experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyway. You may be just the right person for this or other roles.

Apply Now

Job Details

Posted AtJul 1, 2025
Job CategoryMarketing
SalaryCompetitive salary
Job TypeFull Time
Work ModeHybrid
ExperienceSenior

Job Skills

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About Rockwell Automation

Website

rockwellautomation.com

Company Size

10000+ employees

Location

Mayfield Heights, OH

Industry

Electrical Equipment Manufacturing

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