Residential Marketing Specialist

About the Role

Key Responsibilities

• Expand relationships with ILS partners and bridge the gap between corporate and community teams.
• Compile data for the Manager and Director to advise communities on marketing budgets and ILS packages.
• Maintain records of community ad commitments and spends, and invoice communities for ad spends when necessary.
• Conduct regular audits on community listings to ensure accuracy and consistency.
• Work with the Director and Marketing Technology Manager to create quarterly ad source ROI reports.
• Compile and maintain community assets such as imagery and videos, and update digital and print touchpoints.
• Develop, maintain, and update processes, policies, and procedures for the marketing team.
• Support the Manager with brand content creation.
• Support industry trend analysis and adapt strategies accordingly.
• Perform various other duties as assigned by the Director and/or Manager.

Requirements

• Bachelor's degree or equivalent.
• Proficiency in Yardi/CRM and ILS platforms.
• Three (3) years' work experience as a marketing coordinator or higher.
• Proficient in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
• Working knowledge of Canva and Adobe Creative Suite.
• Strong organizational skills, attention to detail, and ability to prioritize tasks.
• Excellent written and verbal communication skills.
• Ability to handle multiple tasks simultaneously and work well under pressure.

Nice to Have

• Experience with digital asset management and updating marketing touchpoints.
• Knowledge of industry trends and competitive market conditions.
• Experience in developing and updating marketing processes and policies.

Qualifications

• Bachelor's degree or equivalent.
• Proficiency in Yardi/CRM and ILS platforms.
• Three (3) years' experience as a marketing coordinator or higher.

Benefits & Perks

• Health, Dental, and Vision Insurance options at low cost.
• Company paid Group Term Life and AD&D Insurances.
• Traditional and ROTH 401(k) with Company contribution.
• Paid holidays, paid time off, and leave benefits including bereavement and jury duty.
• Continuing Education opportunities.
• Optional benefits such as Short Term Disability, Long Term Disability, and Long Term Care at additional cost.