Senior Business Analyst (Consumer and Merchant Analytics)

Koalafi

Richmond, VA

Full Time

Mid Level

1 day ago

Job Description

About the Role

At Koalafi, we believe in a world where no one has to put an important purchase on hold. That's why we're making it easier for more people to pay for big purchases over time. Retailers across the country rely on us to offer flexible lease-to-own financing to their non-prime consumers, while increasing sales and strengthening customer loyalty. Their 2M+ customers love us because we provide a flexible way for them to make payments and give them an opportunity to improve their credit. Our 200+ Koalafi teammates enjoy inspiring and challenging work that accelerates their careers. Interested in learning more about how we're transforming the financing experience and joining our team?

Key Responsibilities

Conduct analyses across marketing, sales, compliance, product, and finance to identify trends, opportunities, and risks.
Deliver actionable insights through dashboards, reports, and presentations that support data-driven decision-making.
Partner with marketing to design and evaluate experiments, such as campaign effectiveness and channel optimization.
Collaborate with product teams to analyze customer journeys and optimize conversion through the application flow.
Work with finance and compliance teams to evaluate new initiatives and monitor business performance.
Support sales and merchant success teams with reporting and insights that enhance merchant engagement and performance.
Contribute to strategic initiatives, such as rolling out new payment processors or testing new financing programs.
Develop and maintain data pipelines, queries, and BI dashboards (Tableau or equivalent) to enable self-serve analytics.
Present findings to leadership in clear, compelling formats that influence strategy and execution.

Requirements

Bachelor's degree in a quantitative or analytical field (e.g., Engineering, Mathematics, Economics, Statistics, etc.).
2-4 years of experience in business analysis, data analytics, or a related role.
Strong SQL skills; able to manipulate and interpret large datasets.
Experience building BI dashboards (Tableau, Looker, or equivalent).
Familiarity with A/B testing, statistical analysis, and experiment design.
Ability to synthesize complex data into clear, actionable insights.
Detail-oriented, proactive, and able to thrive in a fast-paced, dynamic environment.
Excellent communication skills, with the ability to work cross-functionally with technical and business stakeholders.

Nice to Have

Experience with statistical analysis and experiment design.
Familiarity with data pipelines and query development.

Qualifications

Bachelor's degree in a quantitative or analytical field (e.g., Engineering, Mathematics, Economics, Statistics, etc.)
2-4 years of relevant experience

Benefits & Perks

Comprehensive medical, dental, and vision coverage
20 PTO days + 11 paid holidays
401(k) retirement with company matching
Student Loan & Tuition Reimbursement
Commuter assistance
Parental leave (maternal + paternal)
Inclusion and Associate Engagement Programs

Working at Koalafi

We focus on what's most important, set clear expectations and deliver, embrace challenges to reach our full potential, ask, "How can this be better?", and move fast together.

Apply Now