Senior Content Strategist

Ivanti

Salt Lake City, UT

Full Time

Senior

about 1 month ago

Job Description

About the Role

The Senior Content Strategist at Ivanti plays a pivotal role on the content marketing team, acting as a connector between multiple functions to develop useful, relevant content that informs and enables prospects and customers. The role involves both content creation and strategic oversight, supporting content adoption, monitoring performance, and optimizing content based on data. Ivanti is a global technology company focused on elevating Everywhere Work by automating tasks related to managing, securing, and servicing IT assets, with a culture centered around collaboration, professional development, and diversity.

Key Responsibilities

Orchestrate content development by working with subject matter experts, content creators, and internal and external production resources.
Refine and uphold content guidelines to ensure all content is strategically necessary and relevant to the target audience.
Support content adoption by maintaining and optimizing 'self-service' resources for stakeholders across the organization.
Advise on strategic content use for maximum impact across the marketing and sales cycle.
Monitor content performance and optimize based on data.

Requirements

5+ years in B2B content marketing or a closely related marketing role.
Strong portfolio of content across various formats, particularly video.
Exceptional communication skills and ability to influence at all organizational levels.
Expert-level understanding of content strategy.
Proven track record of cross-functional collaboration to drive content development and distribution.

Nice to Have

Prior experience in IT, security, or a related field.
Knowledge of content distribution channels, both organic and paid.

Working at Ivanti

At Ivanti, the culture is centered around Everywhere Work, emphasizing a healthy work-life blend, collaboration, respect, and valuing diverse perspectives. The company fosters professional development and career growth, with a focus on outcomes, customer champions, and cybersecurity awareness.

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