Senior Manager, Brand Content

About the Role

Key Responsibilities

• Contribute to the overall vision and management of branded media content initiatives
• Support upstream development of content opportunities based on client objectives and strategies
• Respond to business, marketing, brand, and communications objectives with content-based solutions rooted in strategy and aligned with data and insights
• Stay updated on current content and technology trends and their impact on client business
• Foster and maintain client relationships as well as relationships within the media and entertainment industry
• Build working relationships with internal Carat teams to understand business goals, objectives, product priorities, and messaging
• Support the RFP process, including developing partner briefs, evaluating proposals, and presenting recommendations to clients
• Maintain program timelines to ensure projects stay on track
• Manage status meetings and recaps for internal, client, and partner meetings
• Support creative and production review and approval processes, providing strategic feedback and quality assurance
• Design and execute activation plans in collaboration with Associate Director and Carat Activation
• Build measurement plans for branded content initiatives alongside the Associate Director and Carat Analytics counterparts
• Contribute to team process consistency
• Potential to travel to oversee program success and support shoots and activations as necessary

Requirements

• 4-6+ years of experience in media agency, digital publisher, content, experiential marketing, advertising, PR, production services, or related fields
• Passion for AI, technology, sports and entertainment with interest/experience within the digital/audio sports landscape
• Experience activating cross-platform brand and media partnerships
• Strong organizational and project management skills, attention to detail, and the ability to manage a diverse project load
• Ability to generate and build on ideas and provide exceptional client service
• Experience developing working relationships with clients, agency, and partner personnel
• Ability to show flexibility, work irregular business hours, and think creatively to address difficult issues and solve problems quickly
• Financial and media plan acumen
• Proficiency in Microsoft Office, Teams, PowerPoint, Excel, Outlook, all social media platforms, and working knowledge of media plan development/implementation processes

Nice to Have

• Experience with media plan development and implementation processes
• Interest/experience within the digital/audio sports landscape

Qualifications

• Educational qualifications are not explicitly specified in the description

Benefits & Perks

• Medical, vision, and dental insurance
• Life insurance
• Short-term and long-term disability insurance
• 401k
• Flexible paid time off
• At least 15 paid holidays per year
• Paid sick and safe leave
• Paid parental leave