Senior Manager, Event Web Experience Senior Manager, Event Web Experience

About the Role

Key Responsibilities

• Lead a team of individual contributors focused on event websites, providing mentorship, performance feedback, and fostering career development.
• Cultivate a culture of operational excellence, continuous improvement, and knowledge sharing within the team.
• Define and optimize team workflows, allocate resources strategically, and oversee project timelines to ensure efficient execution and on-time, high-quality delivery of all web initiatives.
• Own the strategic vision for event websites, leveraging WordPress with advanced page builder solutions to create dynamic, highly customizable, mobile responsive, and efficient digital experiences aligned with event goals and marketing objectives.
• Shape the holistic digital attendee journey, ensuring each touchpoint across platforms delivers value and a seamless user experience.
• Oversee the production of event websites, including content strategy, information architecture, UX/UI design, accessibility, development cycles, QA, and ongoing optimization.
• Ensure successful and efficient launch of all web phases through process improvements and rigorous QA, maintaining quality, functionality, and accessibility standards.
• Support integration of digital platforms and tools to enhance attendee experience.
• Manage stakeholder expectations through transparent communication, regular updates, and understanding diverse business needs.
• Partner with stakeholders across teams to translate event objectives into web solutions that drive lead generation, conversions, and attendee satisfaction.
• Utilize data and analytics to monitor performance, identify improvements, and optimize the attendee journey for impact and ROI.
• Drive innovation by introducing new functionalities to keep event websites scalable and aligned with attendee needs.
• Provide technical guidance and troubleshoot issues, demonstrating expertise in front-end technologies (HTML/CSS) and problem-solving.

Requirements

• 6+ years of progressive experience in web experience management, focusing on event websites and digital attendee journeys.
• Proven leadership experience in managing and developing web professionals.
• Expertise in WordPress as a CMS, including experience with page builder solutions for development flexibility.
• Strong understanding of digital marketing principles related to event promotion, engagement, and conversion.
• Ability to design and optimize digital journeys considering diverse touchpoints and user needs.
• Proficiency in hand-coding HTML and CSS for issue resolution and template customization.
• Excellent communication, interpersonal, and stakeholder management skills.
• Highly organized and detail-oriented, capable of managing multiple large-scale projects in a fast-paced environment.
• Self-motivated with a proactive problem-solving approach.
• Knowledge of web production best practices including information architecture, UX, accessibility, SEO, and A/B testing.

Nice to Have

• Experience with web analytics and performance monitoring tools.
• Knowledge of localization and internationalization best practices.
• Experience working with cross-functional teams in a large organization.

Qualifications

• Educational background is not explicitly specified in the description.

Benefits & Perks

• Time off and leaves
• Perks such as discounts, commuter benefits, and educational reimbursement
• Mental health, parenting, and childcare resources
• Medical, dental, and vision insurance
• Paid parental leave
• Life and disability insurance
• 401(k) plan
• Employee stock purchasing program