Senior Product Manager, YouTube App Ads

About the Role

Key Responsibilities

• Understand the needs of app ad advertisers, the dynamics of app business models, and the engaged environment to form a holistic view of the product and its ecosystem.
• Define YouTube Ad's goals, and strategic roadmap for app ad formats, relevant campaign features and measurement needs. Identify key growth levers and prioritize initiatives based on potential impact and feasibility.
• Collaborate with cross-functional teams (e.g., engineering, User Experience (UX), Public Relations (PR), marketing and legal) to define product requirements, user stories, and user flows for advertiser onboarding.
• Develop solutions to problems by collaborating across regions, product areas, and functions as needed.
• Foster relationships with cross-functional teams, stakeholders, and customers across geographies, and effectively communicating the strategy and roadmap.

Requirements

• Bachelor's degree or equivalent practical experience.
• 8 years of experience in product management or related technical role.
• 3 years of experience taking technical products from conception to launch.
• Experience in the domain of social commerce, retail, video commerce, or digital advertising.

Nice to Have

• Master's degree or PhD in a technology or business related field.
• 5 years of experience in a business function or role (e.g., strategic marketing, business operations, consulting).
• 5 years of experience working cross-functionally with developers, User Experience/User Interface (UX/UI), sales finance, and other stakeholders.
• 4 years of experience in a role preparing and delivering technical presentations to executive leadership.
• 3 years of experience in software development.
• Experience in Advertisements (Ads) or Advertising Technology (AdTech), specifically with Advertising Platforms.

Qualifications

• Educational background includes a Bachelor's degree or equivalent practical experience.

Benefits & Perks

• US base salary range for this full-time position is $183,000-$271,000 + bonus + equity + benefits.
• Additional benefits are provided, details of which can be shared during the hiring process.