Senior Product Marketing Manager

About the Role

Key Responsibilities

• Identify industry, market and customer trends, needs and opportunities, ensuring clear and differentiated positioning for all Dealpath solutions.
• Craft and communicate compelling value propositions to the sales team, equipping them with effective sales tools that drive customer engagement.
• Define and drive pricing and packaging strategies in collaboration with sales, finance and customer success.
• Create and oversee content that highlights the unique value of Dealpath's platform, including case studies, product videos, sales enablement materials, competitive differentiation guides, and more.
• Own sales enablement, competitive analysis, thought leadership content and product launches.
• Serve as the expert on market intelligence, understanding buyer personas, purchasing behaviors, and key decision-making criteria to inform strategic decisions.
• Conduct market and partner surveys to stay current on customer needs, market opportunities, and the competitive landscape.
• Partner with product management to plan and launch new products.

Requirements

• 8+ years in B2B SaaS/tech.
• 5+ years in a product marketing role with both strategic and hands-on experience.
• Experience working in commercial real estate or alternative assets is a big plus.
• Superb written and verbal communication skills.
• Proven ability to collaborate effectively across teams and manage cross-functional projects.
• Strong ability to influence and lead without direct authority, working closely with sales, marketing, product, and finance teams.
• BA/BS degree.

Nice to Have

• Experience working in commercial real estate or alternative assets.

Qualifications

• BA/BS degree.

Benefits & Perks

• Medical, dental, & vision insurance coverage.
• Hybrid 3 days in office policy.
• Flexible Spending Account.
• Paid Parental Leave.
• 401(k).
• Company sponsored commuter benefits.
• Flexible time off policy.
• Catered lunches and snacks.
• Monthly wellness reimbursement.