Senior Sales Analyst

About the Role

Key Responsibilities

• Analyzing complex data sets to provide insights and recommendations about product placement and distribution to meet sales and marketing goals.
• Engaging in analytics related to topline reporting, sales reviews, category line reviews, and overall business trends across the omnichannel landscape.
• Validating opportunities within specific Frozen Prepared Seafood and other categories as applicable, using various data sources, including customer POS, syndicated data, market data, and other sources.
• Managing relationships with key customers to enhance selling opportunities.
• Creating regular reports and dashboards for leadership to understand market trends and opportunities.
• Leading analysis for assigned regions to drive decisions on assortment, merchandising, and shelving.
• Assisting in coaching teammates on data analysis tools and techniques.
• Conducting market visits to gather insights, perform audits, and participate in Business Planning sessions.

Requirements

• Minimum of three years of analytical experience in a relevant industry such as consumer goods, retail, or other CPG experience.
• Knowledge and experience with syndicated data, customer card/POS data, panel data and their application (e.g., Circana, NPD, Numerator, 84.51, dunnhumby, Stratum, Spectra/demographics).
• Strong proficiency in Microsoft Office, especially Excel, with advanced skills in data analysis.
• Strong attention to detail and analytical capabilities.
• Solid verbal and written communication skills for presentations and reports.
• Excellent project management, problem-solving, and time management skills.
• Willingness to travel 10-15% as required.

Qualifications

• Candidates should possess a minimum of three years of analytical experience in a relevant industry such as consumer goods, retail, or other CPG experience.