Senior SEO & AOM Manager

About the Role

Key Responsibilities

• Crawl & log file analysis — Track and interpret bot behavior (Google, ChatGPT, etc.) via server logs to surface crawl inefficiencies, and prioritize opportunities to drive business impact.
• Indexation & site structure — Engineer site architecture, canonicalization, XML sitemaps, and robots directives to maximize crawlability and indexing across search engines.
• Schema & structured data — Design, deploy, and validate schema markup (FAQ, Product, Article, etc.) to increase rich result and AEO discoverability.
• Performance optimization engineering — Partner with development to improve page speed, Core Web Vitals, mobile usability, and domain-level technical settings to lift UX and SEO/AEO outcomes.
• Automation & technical tool builder — Develop automated workflows and tools (e.g., AirOps, custom GPTs/agents) to scale audits, QA, topic monitoring, and performance insights.
• Cross-functional technical partner — Collaborate with engineering, content, and product teams to embed SEO/AEO standards into roadmaps, releases, and web page QA.
• Community & platform optimization support — Advise on off-site channels (e.g., Reddit) for content structure, metadata, and link strategy to reinforce visibility and authority.

Requirements

• Technical SEO depth: Comfortable moving from log insights to migration and architecture improvements.
• B2B growth focus: Prioritize SEO/AEO projects by revenue impact and build journeys that convert B2B buyers.
• AI fluency: Strong prompting/LLM understanding; ability to structure clear prompts for workflows and influence answer engine results.
• Data-driven: Proficient with GA4 & Search Console; working understanding of BI tools (e.g., Looker); SQL/Python is a plus.
• Performance instincts: Understanding of website speed and performance metrics; ability to partner with designers, developers, and engineers.
• Operator mindset: Ability to build systems (dashboards, alerts, QA tools) that optimize workflows and scale programs.
• Trusted collaborator: Effective communicator who partners with marketing, product, and operations stakeholders; comfortable leading cross-functional projects.
• Always improving: Automate repeatable tasks, prioritize critical initiatives, and raise standards for SEO/AEO practices.

Nice to Have

• Experience with log file analytics and crawl/index management.
• Hands-on experience with AI tools, LLMs, and automation workflows.
• Knowledge of web performance metrics and optimization techniques.
• Experience working in a fast-paced, innovative environment.

Qualifications

• Experience in technical SEO, especially in B2B environments.
• Deep understanding of log file analysis, site architecture, and structured data.
• Proficiency with analytics tools like GA4 and Search Console.
• Familiarity with BI tools (e.g., Looker), SQL, and Python is a plus.
• Strong collaboration and communication skills.

Benefits & Perks

• Opportunity to work with the latest AI and machine learning technologies in a dynamic environment.
• A fast-paced and collaborative environment.
• Learning and development allowance.
• Competitive cash and equity compensation with opportunities for advancement.
• 100% medical, dental, and vision coverage.
• Up to $25K reimbursement for fertility, adoption, and parental planning services.
• Flexible PTO policy.
• Monthly wellness stipend and home office stipend.
• In-office perks such as lunch four times a week, commuter stipend, snacks and beverages.