Senior SEO Specialist

About the Role

Key Responsibilities

• Identify, prioritize, drive and execute SEO initiatives.
• Work closely with marketing, design and development teams on long & short-term planning, strategically improving & increasing content, and balancing SEO goals with branding & other company objectives.
• Serve as a resource, leader and mentor for the SEO team.
• Monitor and develop responses to existing and anticipated Google algorithm changes.
• Monitor our competitors, developing plans to crush them.
• Optimize all things SEO—information architecture, structured data, crawling and indexing, page speed, etc.
• Oversee multiple concurrent SEO projects.
• Audit SEO performance, identifying issues and potential sources.
• Design, track and evaluate SEO experiments.
• Produce reports on topics such as traffic, rankings and experiments.
• Effectively communicate SEO goals, needs and actions with top levels of the business.
• Stay on top of industry best practices.

Requirements

• A college degree.
• 3+ years of SEO experience leading projects.
• Experience ranking for highly competitive national terms.
• High level of proficiency with a wide variety of SEO tools, such as Google Analytics, Google Search Console, GTM, Ahrefs, SEMrush, etc.
• Significant experience with technical SEO (schemas, URL structures, rendering issues, crawl performance, etc.)

Nice to Have

• Familiarity with WordPress, HTML/CSS/JavaScript.
• SEO experience with large websites (1,000+ indexed pages).

Benefits & Perks

• Great Wage & Success Meetings with your manager.
• Work From Home comfort package & company provided equipment.
• 22 days paid time off annually, PLUS 4 paid holidays.
• Up to 5% 401k employer matching through Fidelity.
• 100% employer-paid medical, dental and vision for employees.
• Maternity and Paternity Leave.
• Flexible hours.
• Coffee shop next door.
• Cool downtown location for easy public transportation options.