SEO & SEM Project Manager

About the Role

Key Responsibilities

• Serve as primary liaison between SEO & SEM teams, LOB partners, and website managers.
• Create and maintain tickets for SEO tasks and cross-functional collaboration.
• Manage feedback loops, revisions, and approvals across multiple stakeholders.
• Keep SEO initiatives on track through structured project oversight.
• Coordinate with internal and external business partners including analytics, creative services, agencies, compliance, and leadership to support development and execution of marketing plans.
• Partner with SEO leadership to define and implement the team's project management framework.
• Recommend tools, templates, and processes to track SEO initiatives and improve visibility.
• Build and maintain a centralized SEO project calendar and backlog tracker.
• Optimize timelines for content creation, compliance review, and publishing.
• Facilitate compliance reviews with writers and stakeholders.
• Ensure feedback is accurately interpreted and incorporated without compromising SEO integrity.
• Recognize and escalate potential risks and ensure adherence to all policies and procedures.
• Support work of consultants and draw marketing strategies from analysis and hypothesis testing.
• Develop strong business/financial knowledge and understand client strategies and competition.
• Provide timely and effective communication to team members regarding marketing initiatives.
• Assist with designing marketing plans and execution tactics for assigned product lines while adhering to procedures.
• Perform other duties as assigned, with flexibility for changing responsibilities.

Requirements

• Bachelor's Degree in marketing, business, or related field or equivalent work experience.
• A minimum of 4 years of relevant work experience.
• Demonstrated knowledge of traditional and digital creative marketing development process.
• Understanding of banking products and segment needs.
• Ability to work on multiple projects simultaneously and prioritize based on objectives.
• Strong attention to detail and accuracy.
• Strong oral and written communication skills.
• Experience with project management, stakeholder communication, and cross-functional collaboration.
• Knowledge of marketing principles and ability to provide tactical recommendations.

Nice to Have

• Experience with marketing workflow management tools and templates.
• Experience in compliance review processes.
• Knowledge of SEO & SEM strategies and tools.
• Leadership or team management experience.
• Financial acumen and understanding of business strategies.

Qualifications

• Bachelor's Degree in marketing, business, or related field.

Benefits & Perks

• Eligible for a base salary ranging from $71,000 to $115,000 annually depending on experience and location.
• Eligibility for short-term and deferred incentive compensation based on performance.
• Access to a list of benefits provided by the company.