SEO Strategist

About the Role

Key Responsibilities

• Lead and Manage SEO Campaigns: Plan and implement SEO strategies across different client websites.
• Monitor key performance metrics like traffic, rankings, and leads.
• Work on both technical SEO and content-driven improvements.
• Explore New Tools and Tactics: Try out AI tools and automation platforms to improve SEO efficiency.
• Experiment with prompt testing, featured snippets, and new types of search results.
• Look for creative ways to gain visibility beyond traditional search engines.
• Share Insights and Collaborate: Keep up with SEO trends, algorithm changes, and AI developments.
• Share updates with the team and clients in clear, actionable ways.
• Help contribute SEO knowledge to reports, internal resources, and training.
• Tackle Technical SEO Challenges: Perform audits and suggest improvements for site speed, structure, and schema.
• Collaborate with developers and designers to ensure clean technical setups.
• Support AI and SERP visibility through smart tagging and data structure.
• Support Growth and Team Learning: Help build efficient processes, templates, and documentation.
• Contribute to training, knowledge-sharing, and quality checks.
• Provide input on internal site improvements, blog content, and reporting.

Requirements

• 3-5 years of hands-on SEO experience, including technical, content, and strategic work.
• Comfortable using SEO tools like Ahrefs, SEMrush, Screaming Frog, Google Search Console, Looker Studio, and Google Analytics.
• Technical SEO skills, especially within WordPress environments (site structure, speed, tags, indexing, etc.).
• Working knowledge of structured data and schema markup — or a willingness to learn and implement them with guidance.
• Strong communication skills, both written and verbal — you'll need to explain SEO ideas clearly to teammates and clients.
• A self-directed and curious mindset — you enjoy building systems, testing ideas, and improving processes.

Nice to Have

• Experience or interest in Generative Engine Optimization (GEO) or AI-enhanced search behavior.
• Prompt testing, embedding concepts, or GPT-based tools and APIs.
• Using automation tools (like Make.com or Zapier) to improve workflows.

Qualifications

• Experience in SEO (3-5 years).
• Proficiency with SEO tools and technical SEO skills.
• Experience with WordPress environments and structured data.

Benefits & Perks

• Compensation will be determined based on your experience, skill set, and the impact you're positioned to make within our team.