Social Media Administrative Assistant

About the Role

Key Responsibilities

• Develop and implement comprehensive social media strategies across various platforms to increase brand awareness and engagement.
• Create compelling content tailored for different social media channels including text, images, and videos.
• Monitor social media channels for trends, customer feedback, and engagement opportunities.
• Collaborate with the marketing team to align social media efforts with overall marketing objectives.
• Utilize SEO best practices to enhance content visibility and reach.
• Conduct research on industry trends and competitor activities to inform strategy.
• Manage advertising campaigns on social media platforms to promote products or services effectively.
• Analyze performance metrics and generate reports to assess the effectiveness of social media initiatives.
• Stay updated on the latest digital marketing tools and techniques.

Requirements

• Digital marketing experience (1-2 years).
• Social media management experience (1-2 years).
• SEO experience (1-2 years).
• Proficiency in Adobe Creative Suite for graphic design and content creation.
• Strong understanding of public relations principles and practices.
• Knowledge of SEO strategies to improve online visibility.
• Experience in digital marketing with a focus on e-commerce initiatives.
• Excellent research skills to identify trends and insights relevant to target audiences.
• Ability to create engaging advertising content that resonates with diverse demographics.
• Strong communication skills, both written and verbal, with an emphasis on storytelling through digital mediums.

Qualifications

• Entry level

Benefits & Perks

• Health insurance
• Dental insurance
• 401(k)
• Paid time off
• 401(k) matching
• Referral program