Social Media Community Strategist

Las Vegas Convention & Visitors Authority

Las Vegas, NV

Full Time

Mid Level

59k-81k

11 days ago

Job Description

About the Role

The Las Vegas Convention and Visitors Authority (LVCVA) is seeking a passionate and creative Social Media Community Strategist to showcase the energy and excitement of Las Vegas across multiple social platforms. The role involves engaging with fans, answering questions, and celebrating user content through authentic, dynamic interactions that inspire, inform, and bring the spirit of Las Vegas to life.

Key Responsibilities

Engage with fans and followers in real time across Instagram, TikTok, X, Meta, YouTube, and other social platforms.
Respond to comments, DMs, tags, and mentions with authenticity, aligning with the brand's voice and personality.
Monitor channels and online conversations using social listening tools to identify trends, sentiment, and engagement opportunities.
Develop and execute engagement strategies that grow audiences, highlight destination expertise, and strengthen brand loyalty.
Write clever, on-brand copy for replies, proactive interactions, and cultural moments.
Identify and flag high-quality fan content for potential use on LVCVA channels.
Track and report on community engagement metrics, fan insights, and conversation trends.

Requirements

Community engagement experience.
Content writing skills.
Social media marketing strategy development experience.
Familiarity with platforms such as YouTube, TikTok, Facebook, Instagram, and X (Twitter).
Ability to handle customer inquiries and manage online conversations.
Knowledge of sentiment analytics and brand messaging.

Working at Las Vegas Convention & Visitors Authority

The LVCVA provides equal employment opportunity to all persons regardless of age, race, gender, sexual orientation, disability, and other protected characteristics. They are committed to providing reasonable accommodations for qualified individuals with disabilities.

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