SOCIAL MEDIA COORDINATOR

Houston Texans

Houston, TX

Internship

Entry Level

about 2 months ago

Job Description

About the Role

The Houston Texans are seeking a Social Media Coordinator to grow and manage their ancillary social accounts through tailored content, strategic planning, and fan engagement. The role involves working closely with internal stakeholders to align social media efforts with organizational goals, creating engaging digital assets, and analyzing campaign performance. The position requires physical presence at NRG Stadium and other Houston Texans events, with responsibilities including content creation, community interaction, and trend monitoring.

Key Responsibilities

Plan and execute platform-specific social campaigns for ancillary accounts including, but not limited to, TORO, Texans Cheer, Texans Youth Football, and Lone Star Sports & Entertainment.
Collaborate with internal stakeholders to align content with broader team and organizational goals.
Monitor and communicate emerging trends and platform best practices across organic and branded content.
Write compelling, platform-native social copy tailored to each audience and brand voice.
Partner with designers and content creators to develop engaging, original digital assets.
Ensure social content is appropriately tagged, organized, and scheduled in coordination with content calendars.
Monitor and engage with fans, brands, and influencers to foster authentic community interaction.
Analyze key performance metrics to measure the success of campaigns and inform future strategies.
Perform various other duties as assigned by the Social Content Manager and Director of Social Media.

Requirements

Bachelor's degree from a four-year accredited college or university preferred.
Prior experience developing content and managing social properties for a brand or sports team preferred.
Knowledge and understanding of social media platforms including Facebook, Twitter, Instagram, Snapchat, and TikTok.
Demonstrates creativity and documented immersion in social media.
Ability to work long, flexible hours including gamedays, evenings, weekends, and holidays.
Proficiency in Microsoft Office, Adobe Acrobat, and Adobe Photoshop.
Ability to identify social trends and adjust strategy using analytical and quantitative problem-solving skills.
Strong organizational and time management skills.
Ability to manage multiple tasks with multiple priorities in a high energy environment.
Attention to detail and ability to work effectively under pressure and within deadlines.
Strong verbal, written, and interpersonal communication skills.
Ability to maintain confidential and proprietary information.

Nice to Have

Experience managing social media for sports teams or brands.
Experience with content creation and digital asset development.

Qualifications

Bachelor's degree from a four-year accredited college or university (preferred).

Benefits & Perks

Not explicitly specified in the description.

Working at Houston Texans

The Houston Texans emphasize qualities such as dedication to the team, adaptability, passion for work, integrity, and ownership of outcomes. They value making an impact, working as a team, and cultivating excellence while evolving fearlessly.

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