Social Media Coordinator, Mens & Womens Basketball

Ohio State University

Columbus, OH

Temporary

Entry Level

14 days ago

Job Description

About the Role

The Social Media Coordinator for Men's and Women's Basketball is responsible for planning, creating, and executing engaging digital content that highlights the student-athlete experience, promotes game day excitement, and drives fan engagement across multiple social platforms. This seasonal role supports the men's and women's basketball programs from preseason through postseason, ensuring a consistent, creative, and on-brand presence. The position involves working with the Digital Media Director to develop content calendars, capturing real-time content during games, collaborating with coaches and athletes, creating short-form videos, monitoring social media trends, and analyzing engagement metrics. It is based at the Schottenstein Center and is a temporary role through March 2026.

Key Responsibilities

Plan, create, and execute engaging digital content highlighting the student-athlete experience and promoting game day excitement.
Develop and implement a social media content calendar for both men's and women's basketball accounts in collaboration with the Digital Media Director.
Capture and publish real-time content on game days, including photos, videos, graphics, and live updates.
Collaborate with coaches, student-athletes, and athletics staff to tell stories that reflect the program's culture and successes.
Create and edit short-form videos, reels, and highlights for digital platforms.
Monitor social media trends and apply creative strategies to increase reach and engagement.
Track analytics and provide reports on growth, impressions, and fan engagement.
Ensure all content aligns with brand guidelines.

Requirements

Bachelor's degree or equivalent experience.
0 years of relevant experience required.
Prior experience managing social media accounts (personal, professional, or through internships).
Strong skills in content creation: videography, photography, or graphic design.
Familiarity with platforms (Instagram, X/Twitter, TikTok, Facebook, YouTube).
Ability to work flexible hours, including nights, weekends, and game days.

Nice to Have

0-2 years of relevant experience preferred.

Qualifications

Bachelor's degree or equivalent experience.

Benefits & Perks

Temporary position through the end of March 2026.
Work at the Schottenstein Center.

Working at Ohio State University

The Ohio State University is committed to an inclusive community that values civil and free inquiry, respects individual autonomy, and supports growth and diversity. The university emphasizes equal opportunity and creating a community dedicated to intellectual development and respectful dialogue.

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