Social Media Coordinator - Needed

About the Role

Key Responsibilities

• Develop and implement social media strategies aligned with overall marketing goals.
• Create engaging and relevant content for various social media platforms, including text, images, and videos.
• Monitor and respond to comments, messages, and mentions on social media channels.
• Plan and execute social media campaigns, contests, and promotions to drive brand awareness and engagement.
• Track and analyze campaign performance metrics, providing regular reports and insights to optimize future campaigns.
• Use analytics tools to measure the success of social media campaigns and activities.
• Stay updated on emerging trends in social media, digital marketing, and relevant industry developments.
• Work closely with cross-functional teams, including marketing, public relations, and customer support, to align social media efforts with overall business objectives.
• Build monthly campaign reports to assist Project Managers.

Requirements

• Bachelor's degree in Marketing, Communications, or a related field.
• Proven experience in social media management and content creation.
• Strong knowledge of popular social media platforms (Facebook, Twitter, Instagram, TikTok, YouTube).
• Excellent written and verbal communication skills.
• Creative thinking and the ability to generate innovative ideas.
• Analytical skills to interpret data and derive insights.
• Familiarity with social media analytics tools.
• Ability to work in a fast-paced environment and adapt to changing priorities.
• Must be a team player and open to helping with campaigns, sometimes out of town.
• Digital Media knowledge is a plus.

Nice to Have

• Digital Media knowledge

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.