Social Media Engagement Contractor

Honeybook

San Francisco, CA

Contract

Mid Level

5 days ago

Job Description

About the Role

HoneyBook is seeking an experienced social media engagement specialist to serve as the authentic voice of HoneyBook in conversations across social media, building meaningful relationships with our audience of independent business owners. This contractor role will be responsible for managing inbound and outbound engagement, social listening, and brand advocacy to foster community growth and maintain a positive brand presence. HoneyBook is a leading client-centered CRM platform for entrepreneurs, enabling them to scale their businesses through tools for attracting leads, connecting with clients, booking projects, and managing payments. Founded in 2013, HoneyBook has built over 25 million client relationships and processed over $11 billion in payments on the platform.

Key Responsibilities

Monitor and respond to comments, DMs, and relevant brand mentions and keywords across all social media channels in the appropriate brand voice and tone.
Promptly and thoughtfully address feedback through authentic, solutions-oriented interactions.
Develop strategies to encourage meaningful conversations and community participation.
Proactively engage with thought leaders, potential brand advocates, and relevant conversations to expand HoneyBook's reach and build lasting relationships.
Participate in trending industry conversations to expand HoneyBook's reach and relevance.
Proactively address brand and product mentions to dispel misinformation and deepen product comprehension.
Track brand mentions, customer feedback, and industry discussions across platforms.
Monitor audience sentiment and identify emerging trends or opportunities.
Report key findings and insights to the Social Media Manager and relevant teams.
Align engagement efforts with company strategy.
Identify, curate, and amplify user-generated content showcasing HoneyBook's impact for social proof.
Collaborate with customer support, communications, product, and marketing teams to relay community feedback and escalate issues as needed.

Requirements

2+ years of experience in social media community management.
Proven ability to build and nurture online communities, including handling sensitive situations and escalating issues appropriately.
Strong written communication skills with the ability to adapt tone and voice for different audiences and situations.
Deep understanding of major social media platforms (Instagram, Threads, LinkedIn, Reddit, TikTok, etc.).
Experience with social media management tools (Hootsuite, Sprout Social, or similar) and familiarity with their social listening capabilities.
Strong preference for contractors located in the San Francisco Bay Area to facilitate in-person collaboration as needed.

Nice to Have

Prior experience with independent business owners, entrepreneurs, or small business communities.

Qualifications

Experience handling social media engagement and community management.
Ability to develop and implement social media strategies.
Familiarity with social listening and analytics tools.

Benefits & Perks

Up to 30 hours of work per week for a six-month contract.
Opportunity to work with a company that values diversity, inclusion, and belonging.
Work in a fast-paced, intellectually-charged environment.

Working at Honeybook

Our award-winning culture is built on core values that drive everything we do, including putting people first. We recognize that experience comes in many forms and encourage applicants who thrive in a dynamic environment to apply. HoneyBook is committed to diversity, inclusion, and belonging, and is proud to be an equal opportunity employer. We value a candidate's potential and fit over perfection and strive to provide the best candidate experience for all applicants.

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