Social Media Specialist

About the Role

Key Responsibilities

• Develop and post social media content, including copywriting and copyediting.
• Create and pitch fresh, engaging ideas for university social accounts.
• Respond to and engage with the community on social media platforms.
• Assist with issues management and crisis communications.
• Report social media trends, performance metrics, and insights.
• Support the implementation, measurement, and optimization of the university's social media strategy.
• Collaborate with team members to execute social media campaigns and initiatives.

Requirements

• Bachelor's degree.
• Experience in creating on-brand content for social media, including being a voice for a business or organization.
• Effective collaboration skills.
• Proven ability to take initiative, meet deadlines, and manage projects from concept to completion.
• Strong written communication skills.

Nice to Have

• Two years of experience in social media, communications, or marketing.
• Ability to write and schedule engaging, strategic content and monitor online communities.
• Experience with social community management, social listening, and issues management.
• Experience with social media performance tools such as Brandwatch, Hootsuite, Sprout Social, Facebook Insights.
• Demonstrated success in following social media trends and implementing campaigns.
• Ability to develop collaborative partnerships.
• Knowledge of and sensitivity to a Catholic, Marianist work environment.

Qualifications

• Bachelor's degree.

Benefits & Perks

• Hybrid work arrangement (three days on campus, two days remote).