Social Media Specialist

About the Role

Key Responsibilities

• Develop, create, and schedule engaging content—including graphics, copy, and video—across multiple platforms.
• Plan, execute, and optimize organic and social campaigns to meet marketing objectives.
• Increase followership and engagement across a variety of social platforms for clients.
• Monitor channels, respond to comments and messages, and foster positive brand interactions.
• Track performance metrics, analyze results, and make recommendations for improvement.
• Work with internal teams to align social media initiatives with overall brand and marketing strategies.
• Stay up-to-date with platform updates, social trends, and emerging opportunities.
• Assist in the creation, targeting, and management of paid social advertising campaigns.

Requirements

• Bachelor's degree in marketing, communications, or a related field.
• Minimum two years of professional experience in social media management, content creation, or digital marketing.
• Experience running and managing social media accounts strongly preferred.
• Proficiency with social media management tools, analytics platforms, and creative design tools such as Adobe Creative Suite or Canva.
• Onsite presence required - this is not a remote position.

Nice to Have

• Experience managing social media audiences of 1,000-5,000 followers.
• Content creation experience of 1-2 years.
• Experience with social media analysis and marketing.

Qualifications

• Bachelor's degree in marketing, communications, or a related field.

Benefits & Perks

• Comprehensive Benefits Package including 100% employer-paid Health & Vision Insurance.
• 401(k) Matching - Invest in your future with company contributions.
• Paid Time Off - Enjoy time off for yourself.
• Growth & Professional Development - Work in a dynamic, creative environment with opportunities for advancement.