Auto-Owners Insurance logo

Social Media Strategist

Auto-Owners Insurance

Lansing, MI
Full Time
Mid Level
about 2 months ago

Job Description

About the Role

A career at Auto-Owners is challenging and rewarding. Our group of caring associates create financial security by helping individuals and businesses make a new start when a loss occurs. Auto-Owners Insurance, a top-rated insurance carrier, is seeking a motivated individual to join our team as a Social Media Strategist. The position offers a merit-based work-from-home program after initial in-person training, with flexibility to work from home up to 3 days per week.

Key Responsibilities

  • Independently develop branded Auto-Owners content for review.
  • Curate and manage content using existing tools for all Social Media platforms.
  • Suggest and monitor KPIs (Key Performance Indicators) using existing tools to gauge a Social Media Platform's success.
  • Adopt Social Media best practices based on Auto-Owners' standards and culture.
  • Monitor social media platforms for both Auto-Owners and our sponsorship partners and engage with followers who leave comments.
  • Share positive online reviews with key stakeholders and forward negative reviews to the claims team for investigation.
  • Assist with regional philanthropic efforts.

Requirements

  • Ability to work collaboratively on a team.
  • Ability to use software to construct content.
  • B-to-B and/or B-to-C social media content creation experience preferred.
  • Underwriting or claims experience helpful.
  • Enjoys interacting with people to provide surprise and delight experiences.
  • A bachelor's degree is required, though this may be waived at the company's discretion.
  • Good at time management and providing timely responses.
  • Competency to learn new PC tools.

Nice to Have

  • B-to-B and/or B-to-C social media content creation experience.
  • Underwriting or claims experience.

Qualifications

  • A bachelor's degree is required.

Benefits & Perks

  • Structured training program, employee mentoring, and an excellent compensation/benefits package.
  • Competitive base salary, matched 401(k), fully-funded pension plan (once vested), and bonus programs.
  • Generous paid time off including holidays, vacation days, personal time, and sick leave.

Working at Auto-Owners Insurance

Auto-Owners offers a friendly work environment and values talent that helps continue its long tradition of success. The company hires, transfers, and promotes based on ability, without consideration of disability, age, sex, race, color, religion, height, weight, marital status, sexual orientation, gender identity, or national origin. It is an equal opportunity employer.

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Job Details

Posted AtAug 7, 2025
Job CategorySocial Media
SalaryCompetitive salary
Job TypeFull Time
Work ModeRemote
ExperienceMid Level

Job Skills

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About Auto-Owners Insurance

Website

auto-owners.com

Location

Lansing, MI

Industry

Hotels (except Casino Hotels) and Motels

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