Sr. Manager, Brand Presentation Field Execution

About the Role

Key Responsibilities

• Oversee the implementation of seasonal guidelines and brand presentation standards in owned physical locations globally.
• Partner to adopt and adapt global brand guidelines based on regional assortment variations, store size, type, and volume without compromising brand integrity.
• Partner with field teams to deliver impactful in-store displays, product launches and brand activations.
• Conduct audits and provide feedback through ongoing communication and photo sharing platform (NB Connect) to ensure consistent execution of seasonal guidelines and brand standards.
• Manage flow of communication between Region and Global VM Presentation thru seasonal execution pitchback and hindsight review.
• Liaise with Store Development/Design team to review new store and remodel floor plans to optimize visual layout standards by store concept.
• Manage travel budget with guidance.
• Facilitate seasonal VM execution plans to regional visual field leaders and retail operations partners.
• Partner with Regional Visual Merchandising and Retail Operations teams to align on execution timelines, priorities, and in-store readiness.
• Share seasonal key learnings and execution results through hindsight presentations and feedback loops.
• Ensure each region delivers a compelling and cohesive brand experience aligned with global standards, tailored to local market dynamics.
• Empower regional teams to elevate brand presentation by aligning closely with the global vision while pushing for innovative, brand-relevant execution.
• Maintain a sharp awareness of emerging retail and cultural trends to inform and evolve brand presentation strategies.
• Translate brand and product strategies into compelling in-store presentations that support key product priorities and drive sales.
• Collaborate with merchandising, marketing, retail operations, and store design teams to align visual strategies with business objectives, seasonal campaigns, and product launches.
• Oversee visual merchandising budgets, tools, and travel planning to ensure cost-effective execution across regions.
• Build and inspire regional VM teams through coaching, support, and fostering a culture of creativity and accountability.
• Build strong partnerships with key stakeholders across global and regional teams to ensure seamless execution and strategic alignment.
• Train, mentor, and empower teams to uphold and evolve the brand aesthetic and visual merchandising standards.

Requirements

• 8-10 years' retail visual merchandising experience, with 3-5 years of regional/global corporate level experience.
• Bachelor's degree or equivalent experience in fashion design, visual merchandising, or retail marketing/management.
• Proven ability to interpret and execute global brand strategies across diverse retail environments.
• Strong understanding of brand identity and how to bring it to life through physical retail experiences.
• Experience leading and developing regional and in-store visual merchandising teams.
• Ability to coach, mentor, and inspire teams to deliver high-quality, brand-aligned execution.
• Strong organizational skills with the ability to manage seasonal rollouts, store layouts, and product launches.
• Experience managing budgets, timelines, and resources to ensure efficient and effective execution.
• Deep awareness of retail, consumer, and cultural trends with the ability to apply insights to visual strategies.
• Creative mindset with the ability to innovate within brand guidelines.
• Excellent communication skills, both written and verbal.
• Ability to provide clear direction, deliver constructive feedback, and maintain alignment through tools like photo-sharing platforms and seasonal pitchbacks.
• Proficiency with PowerPoint and Adobe Creative Suite (InDesign, Photoshop, Illustrator); 3D rendering skills preferable.

Nice to Have

• 3D rendering skills.

Qualifications

• Bachelor's degree or equivalent experience in fashion design, visual merchandising, or retail marketing/management.

Benefits & Perks

• Comprehensive traditional benefits package including medical insurance options, dental, vision, life insurance, and 401K.
• Opportunities like online learning and development courses, tuition reimbursement, $100 monthly student loan support, and mentorship programs.
• Yearly $1,000 lifestyle reimbursement, 4 weeks of vacations, 12 holidays, and generous parental leave.
• Temporary associates receive medical, dental, and vision insurance plus an associate discount.
• Part-time associates are provided 401K, short-term disability, a $300 yearly lifestyle reimbursement, and an associate discount.
• Flexible work schedule with hybrid model encouraging in-person teamwork and flexibility for associates.
• Work from Anywhere (WFA) for four weeks per calendar year.