Sr Marketing Analyst

About the Role

Key Responsibilities

• Lead Market & Competitive researches and assess FedEx's value proposition to uncover market insights across Latin America and turn them into commercial opportunities and business strategies.
• Develop and present revenue and volume forecasts to support the Division business strategies and key prioritized projects.
• Develop Market and Competitive intelligence Reports & Dashboards to support the Division's strategy definition.
• Evaluate new business opportunities by providing quantitative and qualitative analyses of LAC markets as well as performing comprehensive data analyses including FedEx revenue, volume trends and performance.
• Act as liaison with Sales, other marketing teams, Customer experience, Engineering and Operations to ensure interdepartmental coordination and to sustain effective support for key strategic marketing programs.
• Work with large data sets, using internal and external data sources, to conduct exploratory data analyses, create visualizations, and produce data-driven insights.

Requirements

• Strong quantitative / analytical skills.
• Strong Communication (Storytelling) skills.
• Familiarity with Data Visualization software (such as Tableau, Spotfire or Power BI) and Microsoft Office.
• Ability to work with large data sets and perform exploratory data analyses.
• Bachelor's degree/equivalent in business, finance, marketing, mathematics or other quantitative discipline such as computer science, MIS, engineering, statistics, economics, or marketing research.
• More than 3 years of experience in analytical/quantitative business or marketing research.
• Experience developing moderately advanced computer models for analysis.
• Experience leading moderately complex initiatives in a corporate environment.
• Knowledge of computer languages (example, COBOL, C, SQL, or SAS).
• Working knowledge of UNIX or relational databases and OLAP tools (examples: HOLOS or ESSBASE).
• Minimum of 3 years experience in analytical/quantitative business or marketing research.

Nice to Have

• SQL proficiency.
• Master's degree in a related field.
• Knowledge of computer languages such as COBOL, C, SQL, or SAS.
• Experience in the international and air freight industry.

Qualifications

• Bachelor's Degree/equivalent in business, computer science or quantitative discipline such as mathematics, statistics, etc.
• Three (3) years experience in analytical/quantitative business or marketing research.
• Experience developing moderately advanced computer models for analysis.
• Experience leading moderately complex initiatives in a corporate environment.

Benefits & Perks

• Reasonable accommodations available for qualified individuals with disabilities throughout the application process.