Manager, Sparkling RGM Insights

About the Role

Key Responsibilities

• Partner across the RGM team to integrate existing insights from internal and syndicated sources, informing strategic priorities and developing insights and strategies grounded in consumer and shopper insights.
• Support specific, strategic initiatives by providing thought-leadership and analytic plans to recommend to the broader system.
• Support the commercialization of consumer trends and monthly/quarterly scorecards to inform Commercial teams on key drivers of performance, both financial and consumer.
• Maintain a knowledge library of insights to serve the networked community across the NAOU commercial and brand organization.
• Mine existing data from foundational survey platforms (BevMAP, Bev360, CBL, iSHOP, DINE) and syndicated data sources (Nielsen Scantrack, Numerator Insights, Simmons, Kantar U.S. and Canada Monitors, etc).

Requirements

• Bachelor's Degree in social sciences or business-related fields.
• 3 or more years of experience in marketing research, conducting custom research, and/or marketing analytics/business intelligence.
• Experience working directly with marketing or sales teams and designing, executing, and analyzing primary & secondary data.

Nice to Have

• 5 or more years of experience in custom research working for or with a Consumer Packaged Goods manufacturer.
• Master's coursework or degree in social sciences or business-related fields.

Qualifications

• Minimum: Bachelor's Degree in social sciences or business-related fields.
• Preferred: 5 or more years of experience in custom research for or with a CPG manufacturer.

Benefits & Perks

• A full range of medical, financial, and/or other benefits, dependent on the position.
• Annual Incentive Reference Value: 15% of the base pay, based on performance.