Business Insights Planner

About the Role

Key Responsibilities

• Uncover insights from qualitative and quantitative research data
• Collaborate with internal and external partners to create custom research and insights that drive business results
• Provide strategic recommendations based on automotive retail and ecommerce environments
• Ensure campaign objectives are aligned with performance media tactics and strategies
• Work with team members for cross-tier strategy implementation and learnings
• Gather and prepare all necessary materials for client meetings
• Conduct client meetings both in person (Plano, TX) and remotely
• Support the Account Director on larger client initiatives
• Perform other duties as assigned

Requirements

• Thorough knowledge of the client's business and ongoing commitment to client needs
• Ability to build solid relationships and work effectively across departments
• Experience with various qualitative and quantitative research methods
• Proven success managing multiple teams and requests simultaneously
• At least 4+ years of data analysis experience, with client-facing experience being important
• Strong persuasive communication and presentation skills (written and verbal)
• Big picture thinker with strong attention to detail
• Ability to prioritize tasks and manage time effectively

Nice to Have

• Experience and background with Automotive Retail clients, particularly with Fixed Operations
• Knowledge of integrated disciplines such as Direct Marketing, Interactive, Sales Promotion, Public Relations, Lifestyle Marketing, Collateral, and Merchandising
• Prior experience in digital advertising and programming
• Experience with Google Analytics, Tableau, Asana, Salesforce, and Monday

Qualifications

• Experience with various qualitative and quantitative research methods
• Proven success managing multiple teams and requests at the same time
• 4+ years of data analysis experience
• Exceptional persuasive communication and presentation skills
• Client-facing experience is important

Benefits & Perks

• Medical coverage
• Dental and vision insurance
• Disability insurance
• 401K retirement plan
• Parental and family care leave
• Family forming assistance
• Tuition reimbursement
• Flexible time off