Technical SEO Associate

Huntington Bancshares

Springfield, IL

Full Time

Mid Level

57k-113k

12 days ago

Job Description

About the Role

We're looking for an SEO Strategist to join our team at Huntington National Bank in Springfield, Illinois. The SEO Strategist is responsible for optimizing huntington.com and online content to improve search engine rankings and drive organic traffic. This is a hands-on position that requires a strong understanding of both SEO principles and technical website infrastructure. The role involves collaboration with cross-functional teams, staying updated on SEO trends, and reporting on campaign results to support organic growth.

Key Responsibilities

Conduct in-depth SEO audits of our websites to identify issues and opportunities, including crawlability, indexability, site speed, and structured data.
Conduct keyword research to identify new opportunities for content and technical optimization.
Analyze website data, organic search data, competitive websites, and digital content to identify optimization opportunities.
Monitor and report on key SEO metrics including organic traffic, keyword rankings, and technical health of our websites.
Collaborate with our development team to implement technical SEO recommendations, such as improving site architecture, resolving crawl errors, and optimizing JavaScript rendering.
Manage backlink profiles and develop strategies for link building and outreach.
Stay up to date with the latest search engine algorithm updates and industry trends, and adjust strategies accordingly.
Track and implement AI-driven search trends to support adoption of Huntington content within generative AI tools.

Requirements

Bachelor's Degree
3+ years of experience in an SEO role that blends both technical and content-focused SEO
Strong understanding of the impact of content on SEO performance
Knowledge of search engine ranking factors and algorithms
Proficiency with SEO tools such as Google Search Console, Brightedge, Conductor, Ahrefs, SEMrush, Screaming Frog, and Moz
Experience with website analytics and reporting (Google Analytics or Adobe Analytics)
Solid knowledge of HTML, CSS, JavaScript, and their impact on SEO
Familiarity with content management systems (e.g., Adobe AEM, Sitecore) and server-side configurations
Excellent analytical and problem-solving skills
Strong communication skills and ability to work collaboratively with cross-functional teams
Knowledge of server-side SEO and rendering methods
Familiarity with large-scale website architecture

Nice to Have

Experience with website analytics and reporting tools such as Google Analytics or Adobe Analytics
Knowledge of server-side SEO and rendering methods
Familiarity with large-scale website architecture

Qualifications

Bachelor's Degree

Benefits & Perks

Competitive salary range of $57,000-$113,000 annually
Participation in incentive compensation plans
Health insurance coverage
Wellness program
Life and disability insurance
Retirement savings plan
Paid leave programs
Paid holidays and paid time off (PTO)

Working at Huntington Bancshares

Our approach to the office workplace combines in-office and work-from-home arrangements to deepen connections, maintain a strong community, and enable teams to do their best work. Specific work arrangements are provided by the hiring team, and Huntington promotes a tobacco-free hiring practice.

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