Technical SEO Associate

Huntington Bancshares

Columbus, OH

Full Time

Mid Level

57k-113k

11 days ago

Job Description

About the Role

We're looking for an SEO Strategist to join our team. The SEO Strategist is responsible for optimizing huntington.com and online content to improve search engine rankings and drive organic traffic. This is a hands-on position that requires a strong understanding of both SEO principles and technical website infrastructure. This role also involves significant collaboration with cross-functional teams, staying updated on SEO trends, and reporting on campaign results to drive organic growth.

Key Responsibilities

Conduct in-depth SEO audits of our websites to identify issues and opportunities, including crawlability, indexability, site speed, and structured data.
Conduct keyword research to identify new opportunities for content and technical optimization.
Analyze website data, organic search data, competitive websites and digital content to identify optimization opportunities.
Monitor and report on key SEO metrics including organic traffic, keyword rankings, and technical health of our websites.
Collaborate with our development team to implement technical SEO recommendations, such as improving site architecture, resolving crawl errors, and optimizing JavaScript rendering.
Manage backlink profiles and develop strategies for link building and outreach.
Stay up to date with the latest search engine algorithm updates and industry trends, and adjust strategies accordingly.
Track and implement AI-driven search trends to support adoption of Huntington content within generative AI tools.

Requirements

Bachelor's Degree
3+ years of experience in an SEO role that blends both technical and content focused SEO.
Proficiency with SEO tools such as Google Search Console, Brightedge, Conductor, Ahrefs, SEMrush, Screaming Frog, and Moz.
Experience with website analytics and reporting (Google Analytics or Adobe Analytics).
Solid knowledge of HTML, CSS, JavaScript, and their impact on SEO.
Excellent analytical and problem-solving skills.
Strong communication skills and the ability to work collaboratively with cross-functional teams.

Nice to Have

Strong understanding of the impact of content on SEO performance and the impact.
Strong understanding of search engine ranking factors and algorithms.
Familiarity with content management systems (e.g., Adobe AEM, Sitecore) and server-side configurations.
Knowledge of server-side SEO and rendering methods.
Familiarity with large-scale website architecture.

Qualifications

Educational background with a Bachelor's Degree.

Benefits & Perks

Competitive salary range of $57,000-$113,000 annually, with potential for above-range compensation based on experience and performance.
Participation in incentive compensation plans.
Health insurance coverage.
Wellness programs.
Life and disability insurance.
Retirement savings plan.
Paid leave programs, holidays, and PTO.
Flexible work arrangements combining in-office and remote work.

Working at Huntington Bancshares

Our approach to the workplace combines the best of both worlds: in-office and work from home. We aim to deepen connections, maintain a strong community, and enable our teams to do their best work. Specific work arrangements are provided by the hiring team, and we value a collaborative, inclusive environment.

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