Aerospace & Defense Content Marketer

About the Role

Key Responsibilities

• Define and execute an integrated marketing strategy for the Aerospace & Defense vertical.
• Ensure core product content excellence and identify gaps and pathways to address them for both existing and new products.
• Establish and maintain Aerospace brand guidelines and messaging hierarchies tailored to each vertical segment.
• Support traditional marketing materials such as brochures, flyers, sales guides, and product selectors, as well as digital marketing venues including the Aerospace websites.
• Collaborate with cross-functional teams to develop compelling marketing claims and articulate strong value propositions for end-users.
• Map data gaps and plan strategies to address them.
• Develop and measure user engagement metrics aligned with business and marketing objectives, sales, and growth targets.
• Monitor and report on owned media metrics (e.g., website).
• Communicate content platform needs to TEBG and Corporate teams for development, deployment, and maintenance.
• Define, identify, and pilot onboarding/education training tracks for internal team members.

Requirements

• Bachelor's degree in Engineering, Business, Marketing, Marketing Communications, or Communications (completed and verified prior to start).
• Two (2) years of experience in marketing, developing content and content strategy, messaging, and marketing activation in a private, public, government, or military environment.
• Proficiency in marketing software and Microsoft Office Suite.
• Strong communication and interpersonal skills.
• Ability to work independently and as part of a team.
• Legally authorized to work in the country of employment without sponsorship.
• Willingness to travel up to 25%, including domestic and international travel.
• Work location: Onsite with some remote work possible.

Nice to Have

• MBA or advanced degree.
• Understanding of the aerospace and defense industry.

Qualifications

• Educational background as specified in requirements.
• Experience in marketing and content strategy development.

Benefits & Perks

• Competitive pay range of $109,202 - $133,469 plus variable incentive pay.
• Benefits including Medical, Dental & Vision, Health Savings Accounts, Flexible Spending Accounts, Disability Benefits, Life Insurance, Voluntary Benefits, Paid Absences, Retirement Benefits.
• Support programs for physical and financial well-being.
• Opportunities for career growth and development.